Virtual Assistant – Lead Generation & Text Message Sales Support (Land Investing / Wholesaling)

We are a fast-growing land investment company based in the US looking for a highly motivated and experienced Virtual Assistant to join our team. If you’re organized, sales-savvy, and skilled in managing leads through text marketing and CRM platforms — this is for you.

Your Role:

You will be our right-hand in managing inbound leads from our SMS marketing campaigns in Launch Control. You’ll assess lead quality, organize communication, provide daily updates, and help us move hot leads toward offers and closings. This role requires a mix of marketing, sales understanding, and administrative skills.

Responsibilities:
• Respond to and manage inbound text leads in a timely, professional manner
• Qualify leads: determine if they are hot, need nurturing, or should be disqualified
• Learn and apply basic land comping techniques (training provided)
• Tag and update leads properly in our CRM and SMS platforms
• Deliver organized, detailed daily reports summarizing lead status and suggested next steps
• Identify leads that are ready for offers and notify the acquisition team
• Maintain high response rate, positive tone, and clear communication at all times

Requirements:
• Experience with lead generation and SMS/text message marketing
• Strong understanding of the sales process — from cold leads to conversion
• Familiarity with Airtable / CRMs (REI-specific CRM experience is a plus)
• Reliable communication skills and ability to assess lead quality
• Organized, proactive, and detail-oriented
• Willingness to learn land valuation and comping

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To Apply:

Please submit a short paragraph on why you believe you’re the best fit for this position, and complete the following task:

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Task: Lead Qualification

You receive these three inbound responses from a recent text blast:
1. “Yes, I’ve been thinking of selling. What are you offering?”
2. “Not sure yet, maybe down the road. What’s the process?”
3. “Stop texting me.”

Please write a response to each text and label each as one of the following:
• Nurture Lead
• Disqualified Lead
• Hot Lead




We’re excited to bring on someone who’s enthusiastic about real estate, excellent at communication, and ready to grow with our team. If that’s you, we can’t wait to hear from you.