Social Media Content & Marketing Specialist

Hello!

I'm a sales consultant and coach who helps individual agents and small-to-medium-sized agencies grow their productivity and profits within 90 days. I’ve been doing this for over 20 years, and most of my clients come to me through referrals, Upwork, and seeing me speak. I’m now ready to scale my content game with the right person by my side.

This is not your average VA role. I’m looking for a creative thinker and executor—someone who eats, sleeps, and breathes social media aesthetic + brand building, but also loves conversions and understands the psychology of what makes people click, book, and buy.

Whether the brand is minimalist, clean, high-end, or raw and stripped-down, what matters is clarity, impact, and ROI. You’re the kind of person who’s excited by the intersection of art and performance. You’re not just making pretty things. You’re crafting content with purpose—and you want to be treated like a true partner, not a task rabbit.

Key Responsibilities
* Meet with me twice a week (Mon/Fri) to review performance and plan upcoming content
* Help shape content angles and hooks for recording (I’ll be providing raw video; you help plan ahead)
* Edit those clips into short-form videos for Instagram Reels, Facebook, and possibly YouTube Shorts
* Handle basic editing: subtitles, music, jump cuts, intro/outro if needed (nothing fancy, just clean and effective)
* Know how to craft a message that converts, not just something that looks good
* Be familiar with or curious about the coaching/consulting space, ideally high-ticket programs
* Occasionally help with podcast guest outreach and polishing up brand packaging
* Ideally, you’re organized and able to manage content calendars or tools like Notion, Trello, or Airtable

Tools & Platforms
You don’t need to be on every platform. I’d rather we crush it on 1–2 platforms first than spread thin across 5. Most likely targets for platforms would be Facebook (Meta), IG, YouTube, Tik Tok

What I’m Looking For
* You care deeply about design, flow, message, and ROI
* You’re autonomous and take initiative, but you’re also great at collaborating
* You’re excited to help build something real and grow into a long-term role
* You enjoy being close to the vision, voice, and direction of a growing personal brand
* You’re detail-oriented, but not paralyzed by perfection
* You know what great content looks like and are not afraid to make suggestions

Compensation
* $ ---------- PHP/month, depending on experience
* Full-time with room to grow in responsibility and compensation
* You’ll be treated like a partner, not a task rabbit
* Work hours are flexible, but must be reachable for our sync calls and deadlines

Other Requirements
* High-speed internet and video-capable environment for our 15-min sync calls
* Must be comfortable on Zoom
* Based in the Philippines is ideal (I’m in Thailand, 1-hour time difference—could even meet someday)
* Strong written English for social captions and messaging

Next Steps
Please send:
1. A short video or Loom introducing yourself and why you think we’d be a fit
2. Links to your portfolio or past content campaigns
3. A brief note outlining your favorite tools for social planning or editing

About Me:?My name is Justin Cross and I’m a sales consultant with over 20 years of experience. I’ve built and scaled multiple businesses, coached hundreds of agents, and speak on sales, mindset, and business growth. You can learn more about me here:

* Website: ----------
* LinkedIn: ----------

Looking forward to do doing big things together!