Social Media Manager – Skincare Brand (Comment Moderation + Posting)

We are a fast-growing skincare brand seeking a Social Media Manager whose primary responsibility is to moderate comments on our paid ads across platforms like Facebook and Instagram. You will also be responsible for managing our organic social content—posting regularly to our Instagram and Facebook pages.

This is a frontline brand role: You’ll be trained to become an expert on our products and tone, so you can engage with customers in the comments section, answer questions, and remove or hide negative or spammy comments that hurt brand perception.

Responsibilities:
Monitor and moderate comments on Meta (Facebook & Instagram) ads daily.

Reply to customer questions in a brand-friendly, informative way.

Hide/delete negative or inappropriate comments according to internal guidelines.

Post regularly to our Instagram and Facebook feeds and stories (content will be provided).

Stay aligned with our brand tone, visuals, and voice.

Track comment sentiment and flag trends/issues to the team.

Requirements:
Excellent written English and a strong understanding of tone and nuance.

Experience managing social media pages and ad comments (DTC or eCommerce brand experience is a big plus).

Fast and responsive—must be able to keep up with real-time comment activity.

Detail-oriented with a strong sense of customer service and brand protection.

Familiarity with Facebook Business Manager and Instagram.

Bonus: Basic knowledge of tools like Meta Business Suite, Buffer, or Hootsuite.