Social Media Manager/Marketing Coordinator

Job Title: Social Media Manager/Marketing Coordinator
Location: Florida (Part-Time, 10 hours/week)
Company: Family-Owned Flooring Store (Serving since 1979)

About Us:

We are a family-owned and operated flooring store specializing in commercial flooring, new construction, and retail flooring solutions. Established in 1979, we have proudly served our community, focusing on high-quality service for our retired clientele. We are looking for a motivated and creative Social Media Manager/Marketing Coordinator to join our team and help take our digital presence to the next level.

Job Overview:

We are seeking a dynamic Social Media Manager/Marketing Coordinator who will be responsible for creating engaging content, managing social media platforms, and supporting our marketing efforts. This is a part-time role (10 hours per week) with flexible hours, perfect for someone looking to make an impact in a family-oriented business. The ideal candidate will be proficient in social media management, content creation, graphic design, video editing, and email marketing. Additionally, the candidate should be comfortable tracking and analyzing the performance of social media content and understanding the return of views and engagement.

Key Responsibilities:

Content Creation & Management: Develop and manage engaging social media content across platforms (Facebook, Instagram, Talk of The Villages) to promote our flooring products and services.

Social Media Engagement: Post regularly, interact with followers, and monitor comments to ensure engagement with our target audience.


Graphic Design & Video Editing: Create eye-catching graphics and videos that align with our brand and marketing goals.


Email Marketing: Help develop and execute email marketing campaigns to stay connected with customers and promote special offers.

Return of Views Analysis: Track and analyze the performance of social media posts, including impressions, engagement, click-through rates, and conversions. Adjust strategies based on insights to improve content performance and ROI.

Administrative Support: Assist the Director with various administrative tasks as needed, ensuring smooth operations of the marketing department.

Brand Consistency: Ensure that all digital content aligns with our company’s brand voice, vision, and values.

Qualifications:

Proven experience in social media management and marketing coordination.

Understand Google Analytics

Website SEO

Strong background in graphic design, video editing, and content creation.

Familiarity with email marketing platforms and best practices.

Understanding of social media analytics and the ability to track and analyze the return of views, engagement, and ROI from campaigns.

Excellent communication skills and the ability to engage with customers online.

Creative, self-motivated, and detail-oriented.

Knowledge of the flooring industry is a plus, but not required.

Ability to work independently and manage multiple tasks.

Familiarity with platforms like Facebook, Instagram, and Talk of The Villages.

Previous experience in a family-owned business or retail environment is a plus.

Why Join Us?

Be part of a long-standing family-owned business with a reputation for quality and service.

Flexible, part-time role with the opportunity to bring fresh ideas and creativity.

Work in a collaborative, supportive environment where your input matters.

If you're passionate about digital marketing, social media performance tracking, and helping a family business grow, we’d love to hear from you!