Influencer Outreach Specialist

Responsibilities:

Research and identify potential ---------- on Instagram and Facebook at all levels (micro, mid-tier, and macro)
Evaluate influencers based on engagement rates, audience demographics, and content quality
Proactively reach out to selected influencers via direct messages and email
Negotiate product-for-post collaborations and other partnership opportunities
Track outreach efforts and maintain a database of influencer contacts
Build and nurture relationships with influencers to enable ongoing collaborations
Monitor influencer content featuring our products and report on performance
Stay current with influencer marketing trends and platform updates

Requirements:

Strong understanding of social media platforms, particularly Instagram and Facebook
Excellent written communication skills with ability to craft compelling outreach messages
Good eye for identifying authentic and relevant content creators for our brand
Self-motivated with ability to work independently and meet daily outreach targets
Detail-oriented approach to tracking conversations and follow-ups
Understanding of influencer marketing metrics and best practices
Perseverance and resilience when facing rejection or non-responses