Experienced Media Buyer (Meta) – Lead Generation Specialist

We’re looking for an experienced Media Buyer to join our team and take charge of Meta Ads (Facebook & Instagram) for lead generation campaigns. If you know Business Manager inside and out, can optimize campaigns for maximum ROI, and have a proven track record in lead generation, this role is for you.

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Key Responsibilities:

? Set up, manage, and optimize Meta (Facebook & Instagram) ad campaigns for lead generation
? Conduct A/B testing to improve ad performance and conversion rates
? Optimize ad budgets to ensure low cost per lead (CPL) and high conversion rates
? Manage Meta Business Manager, pixels, and tracking
? Analyze campaign performance and provide data-driven insights
? Stay up-to-date with Meta’s latest advertising policies and best practices