seo SEO Specialist

We are looking for an experienced SEO specialist to develop and execute a strategic SEO plan for our website and Etsy store. The ideal candidate will be responsible for both on-site and off-site SEO, including:

Strategy Development: Creating a structured SEO strategy to improve rankings and organic traffic.
On-Site SEO: Optimizing website content, metadata, site structure, and technical aspects for better performance.
Off-Site SEO: Finding high-quality backlinks and outreach opportunities to build a strong backlink profile.
Keyword Research & Targeting: Identifying high-performing and relevant keywords for our niche.
Competitor Analysis: Researching and staying ahead of competitors in search rankings.
Content Optimization: Ensuring content is optimized for search engines while maintaining user engagement.
Requirements:

Proven experience in SEO (minimum 2+ years).
Strong understanding of on-site and off-site SEO techniques.
Experience with e-commerce SEO (Shopify, Etsy, Amazon SEO is a plus).
Ability to research and acquire high-quality backlinks.
Knowledge of SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
Strong communication and outreach skills.
Work Hours:

Part-time (Flexible, estimated 20 hours per week).
Salary:

To be discussed based on experience and expertise.