Copywriting Strategist (Direct Response)

[IMPORTANT] To apply, please fill in the form here:
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Do you know how to stop the scroll, hook attention, and drive action with just a few words? Can you turn a bland landing page into a conversion machine? If so, we need you.


Crafti is looking for a Copywriting Strategist to craft high-converting copy that sells—without sounding salesy. Your words will power our landing pages, product listings, and social media ads (Reels, TikToks).


DO NOT APPLY IF YOU ARE:

- SEO Writers (we do not need keyword-stuffed articles)

- Long-form blogs, articles writers or fiction writers

- someone that relies on AI to do most of your writing

- General VA – If you do all types of general work but don’t focus on crafting high-converting copy.


About Crafti:

Crafti is a Direct-to-Consumer health and wellness eCommerce brand, with sales in the USA and Singapore. We are headquartered in Singapore.

Over the last 4 years, we started and grew to over 7 figures in annual revenue, achieving a growth rate of 60-80% year-on-year. As we pursue our vision of building an 8-figure brand portfolio, we're looking for talented individuals to join our young and dynamic team that currently operates remotely across 4 countries.

Responsibilities:

- Write short, punchy, high-impact copy for landing pages, product listings, and social media ads that make people take action.

- Develop creative video ad ideas that feel native to Reels and TikTok—organic, engaging, and designed to convert.

- Craft concise and captivating captions and ad copy that hook audiences and drive action.

Qualifications:

- at least 2 years of experience writing copy that drives conversions (landing pages, ecommerce, ads)

- Proven track record of creating effective and engaging social media content and ecommerce copy.

- Strong understanding of social media trends and best practices.

- know how to sell in seconds—without fluff, without walls of text, just concise and compelling copy

- Ability to manage multiple projects independently and meet deadlines.


Remuneration: ~100,000 PHP per month

Commitment: Full-time