Social Media Graphic Design

We are seeking a creative and detail-oriented Social Media Graphic Designer to join our team. The ideal candidate will be responsible for designing eye-catching, on-brand graphics aligned with our social media calendar. This role requires a proactive individual with strong design skills, time management abilities, and an understanding of social media trends.

Key Responsibilities:

Graphic Design:
Create visually appealing graphics for social media platforms
Design static posts, carousel images, stories, and other social media assets as needed.
Ensure all graphics are consistent with brand guidelines and themes

Content Adaptation:

Follow the provided social media calendar and adapt designs to scheduled themes, campaigns, and events.
Modify graphics to fit various platform requirements

Collaboration & Communication:

Work closely with the Marketing Manager to understand campaign objectives and ensure alignment with overall strategy.
Participate in periodic check-ins to review progress, gather feedback, and refine designs.

Research & Creativity:

Stay updated on current design trends and social media best practices.
Suggest creative ideas for improving engagement through visuals.

Organization:

Maintain an organized file structure for all graphics and project assets.
Track project deadlines and deliverables, ensuring timely completion.

Requirements:

Skills & Experience:

Proven experience as a graphic designer, preferably in social media design.
Proficiency in graphic design tools such as Canva, Adobe Photoshop, Illustrator, or similar software.
Familiarity with various social media platforms and their visual content requirements.
Basic understanding of branding and marketing principles.

Attributes:

Strong attention to detail and ability to deliver high-quality designs.
Excellent time management and organizational skills.
Creative mindset with the ability to adapt to different brand aesthetics.
Strong communication skills for virtual collaboration.

Preferred Qualifications:

Experience in designing for the HVAC, plumbing, or trades industries is a plus.
Video editing skills for basic reels or short-form content are a bonus.
Knowledge of social media analytics or content management tools is a plus.