Data Marketing Strategist

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TYPE OF WORK

Full Time

WAGE / SALARY

$1.4K - $1.8K AUD

HOURS PER WEEK

40

DATE UPDATED

Jan 4, 2025

JOB OVERVIEW

As a Data Marketing Strategist, you will be responsible for the implementation, optimisation and maintenance of paid campaigns as well as assessing the performance of our client's paid ads specifically on Meta, TikTok, Pinterest and LinkedIn. You'll be making continuous improvements to the accounts of our vast array of clients across a multitude of different industries to maximise ROAS and MER as well as Lead CPA, CAC, conversion volume and all other performance metrics. This is a data-centric role, so an analytical mindset and an affinity for numbers is an absolute must!

You are expected to utilise your analytical skills and understanding of platforms like GA4, Triple Whale, Shopify/Woocommerce Analytics as well as the different advertising platforms to create, optimise and scale campaigns for clients and find growth opportunities.

Tasks & Responsibilities
Daily health checks of client’s social ads (back-end data analysis of Megaphone's Facebook, Instagram & TikTok client accounts.
Handling a portfolio of 15-20 clients.
Management and optimisation of client monthly budgets.
Analysing and interpreting data in social and external platforms (like Google Analytics and website backend) to inform future strategy and optimizations.
Communicating results and collaborating with internal teams.
Social ad account set up and management.
Driving website conversion rate optimisations.
Driving current internal team processes.
Generating reports for both internal and external stakeholders.
Team and individual innovations relating to client performance and strategies.

Requirements:
1+ years of experience in a marketing role, preferably within a digital marketing agency.
Understanding of Shopify backend, Google Analytics, Meta Ads, and TikTok Ads.
Strong understanding of paid media platforms (Google Ads, Meta Ads, etc.) and their analytics capabilities.
Strong analytical and problem-solving skills with a data-driven mindset.
Attention to detail and the ability to manage multiple projects simultaneously

WHY YOU SHOULD JOIN US:
We’ve kept our hiring bar really high - you will work with the best.
Moreover, we invite you to explore Megaphone, by visiting Megaphone Website. ---------- / There, you can gain more insights into our creative endeavors and the exciting opportunities that lie ahead.

WHEN WE’LL TALK ABOUT HOW AWESOME YOU ARE:
No formal cover letters, please. Instead, provide the following:
Please send all applications to ---------- other applications will not be considered.
Make sure to mention the role you’re applying for in the subject line.
A few short paragraphs explaining why you’d be a good fit for this particular position
Your resume
Feel free to add something creative in your application to stand out!

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