Creative Marketing Specialist for Growing Startup

We are ---------- , a fast-growing startup on a mission to bring our products and services to a wider population. Our founder is passionate about innovation, and we value creativity, initiative, and a willingness to learn new skills. You’ll work directly with the founder, gain hands-on experience, and have the chance to pitch your out-of-the-box ideas to help us stand out in a crowded market.

Job Description
We are looking for a Creative Marketing Specialist to help us expand our reach and build our online presence. Your day-to-day tasks will revolve around:
• SEO & Content Creation: Researching and creating high-quality, SEO-driven blog posts to drive organic traffic.
• Google Ads Campaigns: Strategizing, setting up, and optimizing Google Ads campaigns. A case study or past campaign results will be a huge plus.
• Ad-hoc Projects: Working closely with the founder on important tasks and initiatives that support the company’s goals.
• Growth & Brand Development: Constantly brainstorming innovative ways to promote our startup and stand out in the market.

Key Responsibilities
1. Search Engine Optimization
• Conduct keyword research and optimize blog posts or landing pages.
• Track and analyze website traffic and on-page performance.
• Stay updated on SEO best practices to remain competitive.
2. Content Marketing
• Write engaging blog posts, newsletters, or social media content.
• Collaborate with the founder and internal teams to produce marketing assets.
• Repurpose content across multiple channels to maximize reach.
3. Paid Ads Management
• Set up and manage Google Ads campaigns (Search, Display, YouTube).
• Regularly analyze campaign metrics and optimize for cost-effectiveness.
• Present case studies or reports on previous successful campaigns (preferred).
4. Creative Strategy & Analytics
• Assist with brainstorming and ideation of marketing strategies.
• Monitor KPIs (click-through rates, conversions, etc.) to refine campaigns.
• Provide regular performance reports and strategic recommendations.
5. Ad-Hoc Support
• Help the founder on new or urgent tasks as they arise.
• Learn and adapt to new tools or methods quickly when needed.

Qualifications & Skills
• 1+ year of hands-on experience in SEO, Google Ads, or digital marketing.
• Proven track record of creating effective content that drives organic traffic.
• Strong writing and communication skills in English.
• Analytical mindset: Familiar with Google Analytics, Google Search Console, etc.
• Initiative & Creativity: Think outside of the box and proactively suggest new ideas.
• Flexibility & Adaptability: Comfortable doing tasks beyond your comfort zone and eager to learn.
• Organized & Self-Motivated: Able to work independently, manage time effectively, and meet deadlines.

Bonus Points
• Demonstrable case study showcasing a Google Ads campaign you’ve managed.
• Experience with marketing automation tools (e.g., Mailchimp, ActiveCampaign).
• Knowledge of social media advertising (Facebook, Instagram, LinkedIn).
• Basic graphic design or video editing skills.

Why Join Us?
• Direct Mentorship: Work closely with the founder, learn from them, and see your contributions make a real impact.
• Professional Growth: Hone your marketing skills, explore new marketing channels, and try creative experiments.
• Fun & Dynamic Environment: We value fresh perspectives and encourage innovative thinking.
• Potential for Advancement: As our startup grows, so will your opportunities for leadership and increased responsibility.