FX Media Buyer - Forex Affiliate

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TYPE OF WORK

Any

WAGE / SALARY

300-800

HOURS PER WEEK

40

DATE UPDATED

Dec 26, 2024

JOB OVERVIEW

*Job Title:* FX Affiliate Media Buyer

*Location:* Remote / [Office Location]

*Job Type:* Full-Time

*Reports To:* Affiliate Marketing Manager / Digital Marketing Director

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*About Zenith Capital:*

Zenith Capital is a leading provider of innovative financial services and solutions in the FX (Foreign Exchange) trading space. We offer cutting-edge trading platforms, educational resources, and expert insights to help individuals and institutional traders thrive in the dynamic world of FX. As we continue to grow and expand, we are looking for a talented and experienced FX Affiliate Media Buyer to join our marketing team and help drive the success of our affiliate marketing campaigns.

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*Job Overview:*


As an FX Affiliate Media Buyer at Zenith Capital, you will play a key role in planning, executing, and optimizing paid media campaigns for our affiliate marketing program. You will work closely with internal teams, external affiliates, and media partners to drive high-quality traffic, generate leads, and maximize ROI for our FX products and services. The ideal candidate will have a deep understanding of affiliate marketing, paid media strategies, and the FX industry, with a focus on performance-driven results.

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*Key Responsibilities:*

- *Campaign Strategy & Execution:*
- Develop, execute, and manage paid media strategies for affiliate marketing campaigns targeting FX traders, investors, and enthusiasts.
- Identify and negotiate with media partners to maximize campaign exposure and performance, including affiliates, networks, and third-party traffic sources.
- Collaborate with the affiliate marketing team to align campaigns with overall marketing objectives and KPIs.

- *Paid Media Management:*
- Oversee the creation, optimization, and scaling of media buying campaigns across various channels (Google Ads, Facebook Ads, programmatic display, native ads, etc.).


- Ensure campaigns are set up for optimal performance, including keyword targeting, audience segmentation, ad copy creation, and conversion tracking.
- Continuously monitor and analyze campaign performance data to identify trends, opportunities, and areas for improvement.

- *Budget Management & ROI Optimization:*
- Manage and optimize campaign budgets to ensure efficient spending and maximum return on investment (ROI).
- Perform regular performance analysis, A/B testing, and other optimization strategies to improve conversion rates and cost-per-acquisition (CPA).
- Collaborate with the finance team to track and report on campaign profitability and overall affiliate program performance.

- *Data Analysis & Reporting:*
- Use analytics tools (Google Analytics, affiliate tracking platforms, etc.) to monitor and report on campaign performance, key metrics, and traffic sources.
- Provide actionable insights and recommendations to improve media buying strategies, campaign performance, and overall affiliate profitability.
- Prepare regular performance reports for senior management and stakeholders.

- *Affiliate Relationship Management:*

- Build and nurture strong relationships with key affiliate partners and media buyers to ensure smooth collaboration and optimize results.
- Provide affiliates with the necessary creative assets, tracking links, and campaign insights to help them succeed.
- Work closely with the affiliate team to ensure that campaigns are aligned with partner goals and compliance standards.

- *Industry Knowledge & Trends:*
- Stay up to date with the latest trends, tools, and strategies in digital media buying and affiliate marketing within the FX space.
- Keep an eye on competitor campaigns and emerging marketing channels to maintain a competitive edge.

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*Qualifications:*

- *Experience:*
- 3+ years of experience in media buying, performance marketing, or affiliate marketing, preferably in the FX, financial services, or online trading industries.
- Proven track record of running successful paid media campaigns (Google Ads, Facebook Ads, programmatic, etc.) with a focus on lead generation and customer acquisition.
- Experience with affiliate networks and managing relationships with affiliates and media partners.

- *Skills:*
- Strong knowledge of paid media platforms, including Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, display networks, and native advertising.


- Proficiency in campaign tracking and analytics tools (e.g., Google Analytics, affiliate tracking platforms, etc.).
- Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
- Exceptional communication and negotiation skills for working with affiliate partners and internal teams.
- Ability to thrive in a fast-paced, dynamic environment with multiple competing priorities.

- *Education:*
- Bachelor’s degree in Marketing, Business, Economics, or a related field (preferred).

- *Personal Attributes:*
- Highly motivated, goal-oriented, and results-driven.
- Strong attention to detail and ability to execute campaigns with precision.
- Ability to work independently and as part of a collaborative team.

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*Preferred Qualifications:*

- Experience with affiliate tracking platforms (e.g., HasOffers, Tune, or similar).
- Familiarity with financial products, especially FX trading platforms and markets.
- Knowledge of compliance standards and regulations in the financial or FX industry (e.g., FCA, SEC, etc.).
- Experience with advanced campaign optimization strategies, including bid management, retargeting, and lookalike audiences.

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*Why Work With Us:*

- *Competitive salary* and performance-based incentives.


- *Remote-first work culture* with flexible working hours.
- *Opportunity for growth* within a rapidly expanding company.
- *Collaborative and dynamic team environment* where your contributions directly impact the business.
- *Ongoing professional development* and opportunities to attend industry conferences and training.

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*How to Apply:*

Please submit your resume, portfolio (if applicable), and a brief cover letter explaining why you are the perfect fit for this role to [email address or application link]. We look forward to hearing from you!

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*Zenith Capital* is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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This updated job description reflects the name change to *Zenith Capital* and retains the details and structure of the original description. You can further customize the content based on any additional preferences or requirements for the role.

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