Executive Assistant & Social Media Manager

Background
The Reliability Academy delivers world-class online training to clients and students across the globe. To date, we have helped 100+ companies, and trained 1000+ industry professionals, across 50+ countries in all major industries. Founded in 2018, we are headquartered in Brisbane, Australia but work virtually with most of our team based in the Philippines.


About Us
Our customers are in all parts of the world, from individuals to large multinational companies. We have big plans and are working to deliver our online training in 8-10 different languages to better serve our customers. We believe in being a force for good and that means:

- building a great company with a strong focus on our values and behaviours. We are building a small, but mighty team that truly enjoys working together and delivers a world-class product and experience to our customers.

- serving our niche to the best of our ability and reaching those less fortunate than us. To that purpose, we have launched the Reliability Academy Scholarship Program enabling students in developing nations to access our training with a 75% Scholarship
aligning our company mission and vision to the United Nations Sustainable Development Goals

The company is growing with a small team of full-time and part-time contractors working across the Asia-Pacific region, currently all reporting to the Operations Manager, also based in the Philippines whilst our Managing Director is based in Brisbane, Australia. We deliberately hire talent in different regions of the world to keep costs down, create diversity, and build a multi-lingual team.


Role Purpose
The Executive Assistant & Social Media Coordinator will be responsible for providing admin support to our Managing Director as well as managing and growing Reliability Academy's social media presence across our main channels (LinkedIn and YouTube). The position is expected to be split 50/50 between the role of Executive Assistant (EA) and Social Media Manager (SMM).

Please note that we are open to hiring two part-time candidates, one EA and one SMM so don't hesitate to apply if that would be of interest (just please mention it in your application).


Responsibilities:
As Executive Assistant your initial responsibilities will consist of:
- Daily management of work email inbox (using Outlook / Missive App) to achieve and maintain 'Inbox Zero'. This will require you to set up a system of labels, SOPs etc to deal with incoming email.
- Conduct web research as directed by the MD, summarizing your results and findings in a clear and concise manner, whilst always maintain links to information sources.
- Document management, which will include the clean-up of SharePoint files and folders. Creating and issuing controlled documents (SOPs).
- Other ad hoc admin tasks as required.

As Social Media Manager your initial responsibilities will consist of:

Social Media Strategy & Content Management
- Develop and implement a social media content calendar across platforms (LinkedIn, YouTube, etc.), aligned with Reliability Academy’s marketing goals.
- Post regular content on the Managing Director’s personal LinkedIn page as well as the company’s LinkedIn page, ensuring consistency in brand voice and messaging.
- Grow and engage the audience on YouTube through educational videos, industry-related content, and problem-solving tutorials.
- Potentially expand social media activities to other channels, identifying where our target audience is most active.
- Monitor trends, best practices, and algorithm changes across all relevant platforms, and make adjustments to the strategy accordingly.

Community Engagement & Growth
- Respond to comments, messages, and inquiries across social platforms in a timely and professional manner.
- Engage with followers and industry partners to build a loyal community and foster meaningful interactions.
- Work with the team to promote and manage webinars, community events, and engagement campaigns such as "Player of the Week" features or industry roundups.

Visual Content Creation
- Create simple, visually appealing social media post images using Canva, following brand guidelines and utilizing pre-existing templates as much as possible (this is not a design related role).
- Collaborate with the marketing and design teams to ensure social media posts are aligned with the overall content strategy and are optimized for engagement.

Performance Tracking & Reporting
- Track and report key social media metrics, including follower growth, engagement rates, video views, and click-through rates, and suggest data-driven improvements.
- Regularly assess the performance of content, making recommendations for how to better engage our audience and drive conversions.
- Prepare monthly reports summarizing the performance of each platform and outline areas for growth and improvement.

Cross-functional Collaboration
- Collaborate with the broader marketing team to ensure social media content is integrated with Reliability Academy’s overall marketing strategy.
- Work closely with the content team to support the creation of multimedia assets such as videos and webinars.
- Support community management efforts by moderating comments, messages, and direct interactions, ensuring a positive and engaged social media presence.


What Success Looks Like
Success in this role will mean growing our social media following and engagement across all channels, with an emphasis on LinkedIn and YouTube. Additionally, success will be measured by:
- Achieve and maintain Inbox Zero for our MD
- Increase in LinkedIn followers and engagement metrics (likes, comments, shares, etc.).
- Growth in YouTube subscribers, watch time, and engagement.
- Expansion of Reliability Academy's social media presence to other relevant platforms, such as Facebook.
- Consistently delivering high-quality, engaging social media content aligned with brand guidelines.
- Successful coordination of community engagement efforts across all channels.


About You
Knowledge and skills are important, but we will primarily hire based on attitude and behaviour, which means:
- You are honest, reliable, and have a great attitude to work. You do what you say and say what you do.
- You are highly organised, pay attention to detail, and get things right the first time most of the time, but are not afraid to make a mistake and take responsibility.
- You take initiative, can work with relatively little supervision, and can manage a large diverse workload with competing priorities. You speak up when you don’t know something or don’t understand but are proactive enough to then go and find out and learn.
- You have the ability to learn, document, and maintain processes and Standard Operation procedures (SOPs) while working in a fast-paced environment.
- You can work well on your own but enjoy being part of a (virtual) team. You have no problem receiving feedback from others and acting on it.
- You are keen to take on extra responsibilities where you can - after all you are a talented individual!
- Ultimately you are the kind of individual who can make things happen and is excited by being part of a bigger vision.


Your Skills
- You have proven experience with email management and implementing and achieving 'Inbox Zero'
- Proven experience in the role of an Executive Assistant within a corporate environment (supporting C-Suite roles) and proven experience as a Social Media Manager managing social media accounts, particularly LinkedIn and YouTube, for a professional services business or similar.
- Basic design skills using Canva or similar tools.
- Experience tracking and analyzing social media metrics and reporting on performance.
- Strong communication skills and ability to engage with an online community.
- You have excellent skills with Microsoft Office applications and ideally can act as an administrator for Microsoft Office 365.
- You are fluent in English and your written English is clear, concise, and accurate.


What’s on Offer
This is a long-term virtual role allowing you to work from home. You will work during Australian business hours i.e. your workday will fall between 7 am to 7 pm GMT+10 to ensure overlap with the rest of the team. There will be a 3-month probation period.

Base pay between USD 800 and USD 1,000 per month depending on experience and skills, with a 13th-month pay in December, 10 days of paid leave, an annual allowance of USD 1,000 towards Private Health Insurance and a chance to earn a performance bonus up to 3 months of salary (subject to business and personal performance).


Applying
If you are interested, please complete the online application (see link below) summarising your background, experience, and what makes you an excellent candidate for the role. Tell us about yourself, your skills, and why you’re interested in working with us.

Application form: ----------

If you do not apply via the above link your application will not be considered. Messages on this platform will be ignored.

The application process will be extensive and quite involved: the first step is to complete the online application form via the link above. We appreciate people who pay attention to details so please start your application with the words “Green Cactus”.

Once you have completed the application form, please go ahead and complete your online assessment via the link below and make sure you leave your full name and email so we can track your application:

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Those application forms and online assessments will be reviewed, and the strongest candidates will be invited for online interviews. We aim to complete the interview process and have the successful applicant on seat by the end of January.