Email Marketer - EDM Specialist for Campaigns Only

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TYPE OF WORK

Part Time

WAGE / SALARY

100

HOURS PER WEEK

2

DATE UPDATED

Dec 12, 2024

JOB OVERVIEW

** IMPORTANT - Please READ the full job description carefully before applying **

We are looking for a dynamic and creative Email Marketing Strategist who is also a skilled Marketer.

We are seeking a results-driven and creative Email Marketing Specialist to take our email campaigns to the next level. In this role, you will design, execute, and optimize email marketing strategies to engage our audience, drive traffic, and increase conversions. Your expertise in creating compelling email content, segmenting audiences, and analyzing campaign performance will be instrumental in achieving our brand goals.


Email
Campaign Development:
-Design and implement effective email marketing campaigns, from ideation to execution.
-Craft engaging and persuasive email copy with clear calls-to-action (CTAs).
-Develop and optimize email templates for a variety of campaigns, including newsletters, promotions, and product launches.
-Audience Segmentation & Targeting:

Build and manage email lists, ensuring proper segmentation for personalized targeting.
-Use data insights to tailor email campaigns to different audience groups and buyer personas.
-Performance Tracking & Optimization:

Monitor key performance indicators (KPIs) such as open rates, click-through rates, and conversion rates.
-A/B test subject lines, content, and layouts to continuously improve performance.
-Provide detailed reports on campaign performance and recommendations for improvement.
-Automation & Workflows:

Set up and manage automated email workflows for onboarding, nurturing, and re-engagement.
-Use marketing automation tools to streamline processes and maximize efficiency.
-Content & Visual Design:

Collaborate with graphic designers or use design tools to create visually appealing email layouts.
-Ensure all email designs are mobile-responsive and aligned with brand guidelines.
-Compliance & Deliverability:

Ensure all email campaigns comply with GDPR, CAN-SPAM, and other relevant regulations.
-Monitor and maintain a healthy email deliverability rate.

Qualifications:
-Proven experience as an Email Marketing Specialist or similar role.
-Strong understanding of email marketing best practices and tools (e.g., Klaviyo, Mailchimp, HubSpot).
-Proficiency in A/B testing, segmentation, and analytics.
-Excellent writing skills with the ability to craft compelling subject lines and CTAs.
-Basic knowledge of HTML for email template customization.
-Strong analytical skills and attention to detail.
-Familiarity with email deliverability and compliance best practices.

Why Work With Us?
-Join a brand focused on innovation and growth.
-Opportunity to lead impactful campaigns with measurable results.
-Collaborative environment with room for creativity and initiative.

What you will get:
-Competitive Pay
-Room for advancement + Yearly performance bonus**
-100% stable / remote work


**Please type "EMAIL-XX" at the top of your cover letter - otherwise your application will be immediately rejected**

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