Advanced SEO Specialist (Technical & Local SEO Expert)

We are seeking an experienced and highly skilled SEO Specialist to diagnose, troubleshoot, and resolve SEO issues on our website. The ideal candidate should have expertise in both Google Search SEO and Local SEO strategies, with the ability to optimize our online presence and rankings effectively. You must be able to independently identify problems, develop solutions, and implement fixes to drive results.

Key Responsibilities:

Conduct comprehensive SEO audits to identify and resolve technical and content-related issues.
Optimize on-page and off-page SEO to improve rankings on Google Search and local search results.
Develop and execute strategies for keyword research, link building, and content optimization.
Analyze competitors and provide actionable recommendations.
Track and report on SEO performance using analytics tools.
Collaborate with the team to ensure all content aligns with SEO best practices.

Requirements:

Advanced knowledge of technical SEO, including site architecture, crawlability, and indexability.
Proven experience with Google Search and Local SEO optimization.
Expertise in diagnosing and fixing SEO issues independently.
Familiarity with schema markup, local citations, and Google My Business optimization.
Strong proficiency in the following tools (or equivalent):
Google Analytics
Google Search Console
SEMrush/Ahrefs/Moz
Screaming Frog/DeepCrawl
BrightLocal/Whitespark for local SEO
Strong communication and reporting skills.