SMS and Email Marketing Manager

Overview: We need a data-driven SMS and email marketing manager who can create campaigns
that effectively engage our audience, drive conversions, and build customer loyalty for our
product line.

Key Responsibilities:
• Plan and execute SMS and email marketing campaigns that align with brand goals.
• Segment and target audiences to deliver personalized content.
• Write compelling copy and design visually appealing email templates.
• Monitor and analyze campaign performance to improve effectiveness.
• Maintain and grow our SMS and email subscriber lists.

Required Skills:
• Experience with email marketing platforms (e.g., Klaviyo, Mailchimp) and SMS
marketing tools.
• Knowledge of best practices for email deliverability and compliance.
• Strong copywriting and design skills.
• Analytical mindset for measuring and improving campaign performance.

Preferred Qualities:
• Background in e-commerce or beauty brands.
• Ability to collaborate with the marketing and graphic design teams to ensure consistent
messaging