E-commerce VA Needed for Shopify Store Setup (Dog Products Niche)

We’re looking for a highly skilled Virtual Assistant to help set up and launch a Shopify store for our brand, Good Boy Pty Ltd, a shop specializing in dog toys and accessories. This role requires someone who is proactive, detail-oriented, and experienced in e-commerce, branding, and digital marketing.

The ideal candidate will set up our online store, source high-quality dog products (preferably from Australian warehouses), and establish a strong online presence through social media and email.

Responsibilities:

1. Shopify Store Setup
- Set up and design a fully functional Shopify store with an appealing and user-friendly layout.
- Add a wide variety of dog products, focusing on suppliers with Australian warehouses.
- Write product descriptions optimized for SEO.
- Integrate payment gateways and shipping settings.
- Set up store policies (refunds, privacy, terms & conditions).

2. Branding
- Create a professional logo and establish a consistent brand identity (colors, fonts, visuals).
- Design banners and graphics for the store.

3. Product Sourcing
- Research and source high-quality dog products with competitive pricing.
- Work with suppliers that have fast shipping to Australia.
- Upload product images and ensure they are optimized for web performance.

4. Email Setup and Management
- Set up Google Workspace for professional company emails (e.g., ---------- Create email aliases and integrate them with Shopify.
- Set up email marketing tools (e.g., Klaviyo or Mailchimp) for customer communications.

5. Social Media Management
- Set up and optimize Facebook, Instagram, TikTok, and Snapchat accounts.
- Create engaging posts and schedule regular updates.
- Build a content calendar and focus on funny, dog-themed videos to promote the brand.

6. Advertising
- Set up and manage Facebook, Instagram, and Google Ads accounts.
- Develop ad creatives (images/videos) that resonate with a dog-loving audience.
- Run campaigns with a $50 budget for initial testing.

7. Reporting and Optimization
- Provide weekly updates on store performance and ad results.
- Suggest improvements to increase sales and brand engagement.

Requirements:
- Proven experience with Shopify store setup and e-commerce management.
- Graphic design skills (e.g., Canva, Photoshop).
- Experience with social media marketing and content creation.
- Familiarity with Google Workspace and setting up professional emails.
- Strong written communication skills (for product descriptions, emails, and social posts).
- Knowledge of Facebook, Instagram, and Google Ads.

Preferred Skills:
- Experience sourcing products from Australian suppliers.
- Video editing skills for creating dog-themed videos.
- Knowledge of email marketing tools like Klaviyo or Mailchimp.

Compensation:
- Negotiable based on experience.
- Initially project-based, with the potential to transition to part ---------- -time if performance is excellent.

How to Apply:
Send an application with:
- Your resume or portfolio showcasing relevant experience.
- Links to Shopify stores or social media accounts you’ve worked on.
- A brief explanation of why you’re the right fit for this role.
- Include the word "Pawfect" in your subject line to show you’ve read the full description.