Email Marketing Assistant

We are seeking an experienced and highly organised Virtual Assistant to join our dynamic digital marketing team. This role focuses on email marketing and outreach, where you’ll be responsible for managing and optimising email campaigns to improve deliverability, engagement, and conversion rates. The ideal candidate will have hands-on experience with email marketing platforms like Woodpecker, Instantly, Apollo, Snovio (or others), and be confident in setting up, monitoring, and troubleshooting email sequences for performance.

Key Responsibilities:


Email Marketing Execution: Plan, set up, and manage email outreach and marketing campaigns, from scheduling and list segmentation to monitoring campaign performance and analysing engagement metrics.

Deliverability & Response Rate Optimisation: Ensure high deliverability by managing sender reputation, segmenting audiences, and adjusting copy to minimise spam flags. Track and optimise response rates, monitoring inbox placement and managing bounce-backs.

Lead Generation & Data Management: Use data tools (e.g., Apollo, Snovio) to build targeted lead lists, verify contact information, and maintain accurate data within our CRM system.

Performance Analysis & Reporting: Regularly track and report on campaign performance, including open rates, click-through rates, responses, and lead conversions. Make data-driven recommendations for continuous improvement.

General Administrative Support: Conduct online research to identify new lead sources, respond promptly to customer inquiries, and support the team with additional tasks as required.

Qualifications:

Proven Experience: At least 1-2 years of experience in email marketing, outreach, or lead generation roles is essential. Familiarity with email platforms (e.g., Woodpecker, Instantly, Apollo, Snovio) is required.

Technical Understanding: Strong understanding of email deliverability factors, such as sender reputation, domain authentication (SPF, DKIM), and tracking response rates.

Attention to Detail: Accuracy in managing data, monitoring campaign performance, and maintaining clean, up-to-date CRM records.

Strong Communication Skills: Excellent written and verbal communication in English is a must.
Reliability & Independence: Ability to work independently, meet deadlines, and manage time effectively with minimal supervision.

If you want to apply, please register your interest here. Then please search for Munro Agency online and on the homepage navigate to the footer, where you will find the vacancies page. Please apply for the job titled - Email Marketing Assistant. If you are not experienced in the above responsibilities or are not currently available full-time, please do not apply.