SEO Specialist & WordPress Web Developer

Job Overview:
We are a growing home improvement company in Seattle, WA, seeking a talented and proactive SEO Specialist & WordPress Web Developer to enhance our online presence, attract quality leads, and ensure our website meets the highest SEO standards. This role combines SEO strategy, on-page and off-page SEO management, and WordPress development. The ideal candidate will be skilled in both SEO implementation and WordPress management to boost our organic visibility, manage our online reputation, and support our growth through digital marketing channels.

Key Responsibilities:
SEO Strategy & Implementation
Develop and execute a comprehensive SEO strategy focused on improving organic search rankings, increasing traffic, and driving high-quality leads.
Conduct keyword research and competitor analysis to inform content and ranking opportunities.
Implement on-page SEO best practices, including metadata optimization, content structure, keyword integration, and internal linking.
Manage Google Business Profile (GMB) for optimal visibility in local search results, keeping listings up-to-date, managing reviews, and enhancing local SEO.
Develop and maintain a robust off-page SEO strategy, focusing on high-quality backlinks, citations, and directory listings.
Track, analyze, and report on SEO performance, using insights to continuously refine the strategy.
WordPress Development & Website Maintenance
Maintain, update, and enhance the current website to ensure a user-friendly experience and optimal SEO performance.
Build, test, and deploy new landing pages for Google Ads and other marketing campaigns to support conversion goals.
Implement technical SEO best practices, including site speed improvements, mobile optimization, and error corrections.
Troubleshoot issues, update plugins, and ensure site security and backups are properly managed.


Requirements (Experienced Candidates Only):
Professional Experience:
Minimum 2+ years in SEO and WordPress development, with a strong track record of successful SEO campaigns and website management.
Proven experience in managing Google Business Profile and executing local SEO strategies that improve visibility in local search results.
Extensive understanding of citation building, high-quality backlink acquisition, and other off-page SEO best practices.