[USD Pay] CHEERFUL, RESOURCEFUL, ORGANIZED, Google Ads Expert for Ecommerce

– Freelance/Contract Basis
– We are currently hiring for completion of a single project (with potential for future collaboration)
– Home-Based/Remote
– Must be willing to work during US 8am-5pm Pacific Time zone
– Reliable internet and back-up internet (e.g., phone) required
– All tasks and productive work are billable

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Mabuhay!

The beauty of this job is that you can live anywhere on the planet, have a steady income, and continue to grow your capabilities. Perhaps even mentor and manage a team of digital marketers, if that's your inclination, or travel to conferences around the world.

We are seeking a cheerful, resourceful, and organized Google Ads expert specializing in ecommerce to help us set up our initial Google Ads campaign. For the time being, we'll want someone to perform all the initial setup and help us get a basic Google Ads campaign up and running while we manage it in-house. If you do a good job, we will hire you again down the road to help expand on this initial campaign with retargeting ads, advanced strategies, and more.

So you'd have to have strong expertise in Google Ads, particularly for ecommerce businesses, and light project management skills.

English and copywriting skills must be very, very good.

Experience with Google Analytics, conversion tracking, and ecommerce platforms is a must!

Must have experience in creating and managing successful Google Ads campaigns for ecommerce platforms, including keyword research, ad creation, copywriting, and performance optimization.

Absolutely must be highly organized.

Communication skills and reliability must be flawless.

In short, your role is to set up a successful Google Ads campaign for our ecommerce business, ensuring it is optimized for conversions and meets our marketing goals.

You must understand the importance of clear communication and regular updates.

You'll want to be available from 8 am to 5 pm Pacific time zone (PST/PDT), but we can be somewhat flexible with the schedule.
We are looking for a professional with excellent, reliable communication, and a willingness to learn. We hope to build a long-term relationship and collaborate again in the future.

What You Do:
– As our Google Ads Expert, you will:
– Meet with CMO to discuss the best strategy for our campaign. Search ads vs Shopping ads?
– Conduct in-depth keyword research and competitor analysis to identify opportunities.
– Set up and configure our initial Google Ads campaign for ecommerce.
– Create compelling ad copy and creatives that drive clicks and conversions.
– Set up conversion tracking, Google Analytics integration, and ensure proper attribution.
– Optimize bids and budgets for maximum ROI.
– Provide guidance on landing page optimization to improve ad performance.
– Ensure compliance with Google Ads policies and best practices.
– Communicate regularly with our team to provide updates, insights, and recommendations.
– Send project quote.

Responsibilities:
– Initial Setup of Google Ads Campaign
– Account setup and configuration
– Keyword research and selection
– Ad group and campaign structuring
– Ad copywriting and creative development
– Conversion tracking setup
– Performance Optimization
– Monitoring campaign performance metrics
– Adjusting bids and budgets
– A/B testing ad creatives
– Implementing negative keywords
– Reporting and Communication
– Providing regular reports on campaign performance
– Making recommendations for improvements
– Collaborating with our team to align campaigns with business goals

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To apply for this job, submit your cover letter to ---------- and then answer this quiz: ---------- . You must do both!

Write the keyword "RABBIT" in the subject line of the application email.

In your cover letter, tell us why you're a long-term player and make a one-minute video demonstrating why you would be a good fit for us and why you are a long-term player. It can be up to 4 minutes if you'd like. Upload and paste the URL or attach the video in your message. Do not read a script, but do prepare thoughts.

We expect that you, like others in our program, will level up and continue to increase your value over time. As you're more productive, you deserve to earn more.

Looking forward to hearing from you and how you fit this description!

GOOGLE FORM QUESTIONNAIRES SUBMITTED WITHOUT A COVER LETTER WILL NOT BE ENTERTAINED.