Senior Google Ads Specialist

About the Role

We are looking for a performance-driven Google Ads Specialist to manage and scale paid search campaigns for home service businesses (roofing, plumbing, HVAC, pest control, electricians, etc.).

You will own campaign setup, optimization, reporting, and client performance communication.
This role requires someone who is proactive, detail-oriented, and highly communicative.

Key Responsibilities

Account & Campaign Management

Set up and structure Google Ads accounts for new clients

Build and manage high-performing Search campaigns for home service businesses

Manage multiple ad accounts at the same time

Optimization & Growth

Conduct keyword research and continuous keyword refinement

Write and test ad copy using A/B testing

Optimize bids, budgets, match types, locations, schedules, and extensions

Improve lead quality, conversion rate, and ROAS

Monitoring & KPIs

Track daily performance and resolve issues quickly

Monitor CPL, conversions, CTR, Quality Score, and spend pacing

Ensure campaigns hit performance targets

Reporting & Insights

Deliver weekly performance reports with:

Key metrics

Insights

Clear action steps

Explain results and next steps clearly to the owner

Communication & Collaboration

Maintain consistent communication with the agency owner

Flag issues early and suggest solutions

Be available during business hours for updates, feedback, and strategy discussions

Requirements

Minimum 4 years of experience managing Google Ads for home service businesses

Proven results with lead generation campaigns

Strong understanding of:

Keyword research

Match types

Smart bidding

Location targeting

Conversion tracking

Excellent English (written and verbal)

Strong data analysis skills

Highly organized and detail-oriented

Able to manage multiple accounts and deadlines independently

Why Join Us

100% remote with flexible schedule

Work with fast-growing home service brands

Be part of a performance-focused agency

Long-term growth opportunity

How to Apply

Please send:

Your resume

A short summary of campaigns you have managed

Examples of results (CPL, conversions, ROAS, growth improvements)