PPC Advertising Specialist

PPC Advertising Specialist

We're seeking a dynamic and results-driven PPC Advertising Specialist to join our team. The ideal candidate will have a proven track record of significantly increasing sales for small businesses across various industries, including e-commerce and local service businesses.

Key Responsibilities:

Create and manage high-performing paid advertising campaigns on Google Ads, Facebook, Instagram, and TikTok
Develop and optimize Google Shopping campaigns using Google Merchant Center
Utilize platforms like Microsoft Advertising (Bing Ads) and Amazon Advertising for comprehensive PPC strategies
Develop strategies that consistently deliver measurable ROI and sales growth for our clients
Set up and monitor conversion tracking across various platforms (WordPress, Shopify, Squarespace, etc.)
Manage product feeds and ensure accurate data submission to Google Merchant Center and other shopping platforms
Serve as the subject matter expert for PPC advertising, contributing to project quotes and strategy development
Work independently with minimal supervision while maintaining clear communication
Collaborate with tea ---------- mbers, sharing knowledge and fostering a culture of continuous learning
Stay current with industry trends and best practices, adapting strategies accordingly

Requirements:

Demonstrated success in increasing sales through PPC advertising for small businesses
Expertise in creating and optimizing campaigns on Google Ads, Facebook, Instagram, and TikTok
Proficiency in Google Merchant Center, Shopping campaigns, and product feed management
Experience with additional platforms like Microsoft Advertising and Amazon Advertising
Strong skills in setting up conversion tracking on various website platforms
Advanced analytical skills and data-driven decision-making abilities
Excellent communication and teamwork skills
Self-motivated with a sense of urgency and ability to manage multiple projects
Familiarity with AI tools like ChatGPT or Claude for workflow optimization

Desired Qualities:

Positive attitude and high-level aptitude for complex problem-solving
Commitment to continuous learning and professional growth
Background in web development (a plus)
Experience with e-commerce platforms and understanding of online retail dynamics

This fast-paced role requires a candidate who thrives on challenges and is committed to delivering exceptional results. You'll be expected to hit the ground running and consistently demonstrate your impact through measurable sales increases for our clients.

If you're a high-performing PPC specialist who's passionate about driving growth, constantly improving your skills, and making a significant impact across multiple advertising platforms, we want to hear from you. Join our team and help shape the future of digital advertising for small businesses.