Full Time Shopify SEO & Email Marketing Specialist

About Us: Hhemp.co is a leader in the hemp industry, offering innovative and safe hemp products trusted by brands and retailers nationwide. We are committed to transparency and quality, and our products are available in over 5,000 stores across the country. We are looking for a talented Shopify SEO and Email Marketing Specialist to help optimize our online store and grow our brand through strategic email marketing campaigns.

Job Responsibilities:
- Conduct keyword research and implement on-page SEO strategies to improve organic search visibility.
- Optimize product descriptions, metadata, internal linking, and content for SEO.
- Regularly monitor and analyze site performance and make necessary adjustments to SEO strategy.
- Develop and execute email marketing campaigns using Shopify-integrated email marketing platforms.
- Segment email lists, create compelling email content, and track campaign performance.
- A/B test subject lines, email content, and designs to maximize engagement and conversions.
- Create and publish high-quality SEO-driven content and blogs.
- Ensure all marketing strategies align with the company’s branding and goals.
- Provide daily updates on SEO performance and email marketing KPIs.
- Utilize tools like Google Analytics, Shopify Analytics, Ahrefs, and SEMrush to track growth and campaign success.

Requirements:
- Proven experience optimizing Shopify stores for SEO, with a deep understanding of SEO tools such as Ahrefs, SEMrush, and Google Analytics.
- Strong background in email marketing campaigns, with proficiency in platforms such as Klaviyo or similar Shopify-integrated tools.
- Experience managing SEO content, conducting keyword research, link building, and ranking management.
-Ability to analyze data and make informed decisions to improve SEO and email marketing strategies.
- Strong copywriting skills for both SEO content and email marketing.
- Experience in the cannabis, CBD, or hemp industry is a plus, but not required.

Key Performance Metrics:
- Improved organic search rankings for targeted keywords.
- Increased website traffic and conversion rates from SEO and email campaigns.
- High open rates, click-through rates, and conversion rates for email campaigns.

Application Process: Please submit your resume, portfolio, and samples of your work (e.g., SEO strategies, email marketing campaigns) for consideration.