FB Social Media Marketing Expert

Bridge Wealth Capital is a fast-growing company dedicated to Real Estate business lending, looking for a talented social media marketing specialist to manage our Facebook and Instagram presence. We need someone with a strong background in using Facebook, Instagram, and Meta Business Suite to grow followers, generate high-quality leads, and increase engagement across our social platforms.

Responsibilities:

Develop and implement Facebook and Instagram marketing strategies to increase followers, engagement, and lead generation.
Utilize Meta Business Suite to manage and schedule content across Facebook and Instagram.
Create and optimize paid advertising campaigns on Facebook and Instagram to drive lead generation and conversions.
Analyze and report on campaign performance and audience insights to continuously improve results.
Collaborate with the content and design teams to create eye-catching, compelling social media content (posts, stories, videos, etc.).
Engage with followers, respond to comments/messages, and build relationships with the online community.
Stay up to date on social media trends, Facebook/Instagram algorithms, and Meta Business Suite features.
Requirements:

Proven experience using Facebook and Meta Business Suite to manage campaigns, increase followers, and generate leads.
Demonstrated ability to grow social media presence and increase engagement on both Facebook and Instagram.
Expertise in Facebook Ads Manager, Instagram Ads, and Meta Business Suite for scheduling, analytics, and reporting.
Strong understanding of audience targeting, ad optimization, and performance tracking.
Excellent communication and copywriting skills, with the ability to craft engaging social media content.
Ability to analyze and interpret data to refine campaigns and achieve better results.
Strong organizational skills with the ability to manage multiple social media accounts and campaigns simultaneously.
Preferred Qualifications:

Experience in B2C or B2B marketing, particularly in [specific industry].
Experience working with additional social media platforms (e.g., TikTok, LinkedIn, Twitter) to supplement Facebook and Instagram strategies.
Familiarity with Facebook Pixel, A/B testing, and remarketing strategies.