SEO Marketing Specialist

About Us:
Helios Pickleball is a fast-growing brand dedicated to delivering high-quality pickleball paddles and accessories to enthusiasts of all skill levels. Our mission is to enhance the pickleball experience for players through innovative design, superior materials, and a commitment to customer satisfaction. As we expand our online presence, we're seeking a passionate and knowledgeable SEO Marketing Specialist to join our team.

Job Description:
As an SEO Marketing Specialist at Helios Pickleball, you will play a pivotal role in enhancing our online visibility and driving organic traffic to our website. You will be responsible for developing and executing SEO strategies that align with our overall marketing goals and contribute to the growth of our brand. The ideal candidate is a data-driven marketer with a deep understanding of SEO best practices, keyword research, and content optimization.

Key Responsibilities:
- Conduct thorough keyword research to identify high-potential opportunities for organic traffic growth.
- Optimize website content, including product descriptions, blog posts, and landing pages, to improve search engine rankings.
- Develop and implement on-page and off-page SEO strategies to enhance website authority and visibility.
- Monitor website performance using tools such as Google Analytics, Google Search Console, and SEO software, providing regular reports and insights.
- Collaborate with the content team to create engaging, SEO-friendly content that resonates with our target audience.
- Stay up-to-date with the latest SEO trends, algorithm updates, and best practices to ensure Helios Pickleball remains competitive in the market.
- Conduct competitor analysis and track industry trends to identify new opportunities for growth.
- Assist in developing and managing link-building strategies to increase domain authority.
- Provide recommendations for website improvements, including technical SEO enhancements.

Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Fluent in English
- Proven experience in SEO, preferably within e-commerce or consumer goods.
- Strong understanding of SEO tools (e.g., SEMrush, Ahrefs, Moz) and analytics platforms (e.g., Google Analytics, Google Search Console).
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Knowledge of HTML/CSS is a plus.
- Passion for pickleball or an interest in sports is a bonus!

What We Offer:
- Competitive salary of $7 per hour.
- Flexible work environment with remote work options.
- Opportunities for professional growth and development.
- A dynamic and supportive team culture that values creativity and innovation.

How to Apply:
If you’re ready to take your SEO expertise to the next level and help us grow Helios Pickleball, we’d love to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and initial suggestions for Helios Pickleball’s website ( ---------- ) to ---------- Pickleball is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.