Ads Research and strategist

We are seeking an experienced Ads Research and Strategist to join our team. Your primary role will be to research competitors in the jewelry niche, analyze their winning ads, and provide us with actionable ideas and scripts. These will then be handed to our editors for execution.

Responsibilities:

Research competitors and identify their winning ad strategies.
Analyze successful ads to understand why they perform well (e.g., hooks, storytelling, pain points).
Provide fresh ad ideas tailored to our jewelry brand, focusing on recreating or improving upon strategies that work in our market.
Write clear and compelling ad scripts that can be passed to our editing team for production.
Stay updated on current ad trends and social media platform algorithms to ensure our ads stay relevant and effective.
Goals:

Identify winning ads from competitors and provide detailed breakdowns.
Recreate these ads for our brand by tweaking them to fit our messaging and audience.
Deliver scripts that align with our brand’s tone and marketing goals, including driving conversions and engagement.
Qualifications:

Proven experience in ad research and strategy, preferably in the fashion/jewelry niche.
Strong understanding of social media advertising, especially Facebook, Instagram, and TikTok.
Ability to write compelling, on-brand ad scripts.
Analytical mindset with the ability to dissect what makes an ad successful.
Excellent communication skills and attention to detail.