Marketing and Lead Generation Specialist

Frankincense Hub is a premier supplier of high-quality frankincense oil and resin, serving chemical manufacturers, fragrance houses, essential oil companies, and more. We are committed to delivering exceptional products sourced sustainably, ensuring the purity and potency that our clients demand. Join us in our mission to bring the ancient benefits of frankincense to modern industries worldwide.

Position Overview:

We are seeking a talented Marketing and Lead Generation Specialist to drive our growth initiatives. The ideal candidate will have a knack for creating compelling content and a proven ability to generate and nurture leads. This role is pivotal in expanding our market presence and requires a creative, strategic thinker with a results-driven mindset. Salary will be $300 per month with commission for every lead closed by sales.

Key Responsibilities:

Content Creation: Develop engaging and informative content for our website, social media platforms, newsletters, and marketing materials to attract and retain customers.
Lead Generation: Implement effective strategies to identify and generate high-quality leads within target industries.
Marketing Campaigns: Plan, execute, and optimize multi-channel marketing campaigns to increase brand awareness and drive sales.
Market Research: Analyze industry trends, competitor activities, and customer feedback to inform marketing strategies.
SEO & SEM: Optimize content for search engines and manage pay-per-click advertising campaigns to improve online visibility.
Analytics & Reporting: Monitor key performance indicators (KPIs) and prepare regular reports on campaign effectiveness and ROI.
Collaboration: Work closely with the sales to ensure marketing efforts align with sales goals and contribute to revenue growth.

Qualifications:

Experience: Minimum of 2-3 years in marketing and lead generation, preferably in B2B markets.
Content Skills: Exceptional writing and editing skills with a portfolio of content across various formats.
Digital Marketing Proficiency: Strong understanding of SEO, SEM, email marketing, social media platforms, and marketing automation tools.
Analytical Ability: Proficient in using analytics tools (e.g., Google Analytics) to interpret data and make informed decisions.
Industry Knowledge: Experience in the chemical, fragrance, or essential oils industry is a plus.
Soft Skills: Excellent communication, organizational, and project management skills. Ability to work independently and collaboratively in a team environment.