Conversion Rate Optimisation / Landing Page Specialist

Conversion Rate Optimisation / Landing Page Specialist

Are you a data-driven, conversion-focused pro looking for your next big challenge?

Join Crafti, where your expertise will make an immediate impact on revenue growth and customer experience. If you're passionate about turning browsers into buyers through strategic A/B tests and data insights, this is the role for you!

Responsibilities:

- Own the A/B testing process for our Shopify sites using Gempages and Intelligems, with a focus on optimizing profit and conversion rates.
- Collaborate with design, brand, and media teams to improve landing pages and user journeys.
- Run A/B experiments on Amazon and coordinate listing improvements to increase sales.
- Research customer behavior to craft and test new offers that resonate with our audience.
- Build and edit landing pages in Gempages, and optimize Shopify apps for seamless functionality.
- Write persuasive, conversion-focused copy for both Amazon and Shopify.
- Manage the A/B testing pipeline and determine high-impact tests for execution.

Qualifications:

- Proven experience with A/B testing tools (VWO, Intelligems, or similar).
- Strong understanding of conversion rate optimization principles.
- Hands-on experience in building landing pages that convert.
- Data-driven approach to formulating hypotheses and executing tests.
- Exceptional copywriting skills with a focus on eCommerce.

Bonuses:

- Experience optimizing Amazon listings.
- Familiarity with Shopify app integrations and tweaks.
- Passion for crafting seamless user experiences.