Creative Marketing Specialist - Content, Brand, Lead Gen.

ABOUT US:
At Mostlybooked, we’re passionate about building a strong, impactful brand from the ground up. We’re now looking for a dedicated and creative Marketer to help us establish a powerful digital presence, grow our brand, and generate new business opportunities. You’ll have the chance to work directly with our Managing Director, take ownership of key marketing initiatives, and play a pivotal role in shaping our brand's future.

THE ROLE:
We’re searching for a marketer who not only has experience but a passion for growing brands and creating high-quality content. You should be comfortable using current AI technologies to enhance content creation efficiency, and you'll be the driving force behind expanding our social media presence, increasing exposure, and generating new business opportunities.

This role is ideal for someone who loves marketing, design, and strategy—and wants to build their experience with a company they can grow alongside.

KEY RESPONSIBILITIES:
- Content Creation: Produce high-quality image, video, and written content, leveraging AI tools to increase efficiency and output.
- Social Media Growth: Strategically manage and grow our social media accounts. Develop engaging posts, stories, and videos that align with our brand vision and values.
- Brand Building: Collaborate directly with the Managing Director to craft and build our brand from scratch—from digital presence to long-term marketing strategies.
- Cold Outreach & Lead Generation: Identify and pursue new business opportunities, including cold outreach, partnerships, and lead generation efforts.
- Exposure & PR: Help generate opportunities to feature our brand on podcasts, media outlets, and other platforms to boost brand recognition.
- Market Research: Keep up with trends, competitors, and industry shifts to ensure our marketing strategy stays cutting-edge and effective.

REQUIRED QUALIFICATIONS:
- Marketing Background: A degree in Marketing or a related field.
Experience in Social Media Growth: Proven experience in growing social media accounts, with specific examples of results.
- Content Creation Skills: Strong understanding of design and content creation (image/video), with a portfolio of work you’ve created or managed.
- Passionate About AI & Tools: Ability to leverage AI and other tech tools to enhance content creation and marketing efficiency.
- Creative & Design-Focused: A natural eye for design, branding, and aesthetics. You understand what makes a brand look good and feel cohesive.
- Passion for Learning: Examples of your favorite marketing books or courses that have shaped your approach and improved your skills.
- Strong Command of English: Exceptional written and verbal communication skills for crafting compelling social media captions, blog posts, and outreach messages.
- Proactive & Results-Driven: You’re not afraid to take ownership, think outside the box, and work towards goals, even in a fast-paced or evolving environment.

PREFERRED SKILLS:
- Experience in cold outreach or sales to help generate clients.
- Understanding of SEO and digital marketing strategies.
- Experience with tools like Canva, Adobe Suite, Figma, or other design platforms.

WHAT WE OFFER:
- Collaborative Environment: Work directly with our Managing Director and become an essential part of our marketing efforts from day one.
- Room for Growth: Start part-time with the opportunity to grow into a full-time role as you prove your abilities and contribute to the company’s success.
- Creative Freedom: We value your ideas and insights—this is your chance to shape a brand's digital presence and be involved from the ground up.

HOW TO APPLY:
If this sounds like the role for you and you’re ready to help us build something exciting, we want to hear from you! Please include:

- Your resume and a cover letter outlining your relevant experience. (Please do not write your cover letter with AI or copy and paste it from a pre-written template you apply for other roles with. We only want serious applicants)
- Links to examples of your social media growth projects or portfolio of work.
- A brief mention of your favorite marketing books/courses and how they’ve impacted your approach.
- Any examples of content creation (image, video, or written) you’re especially proud of.

We look forward to seeing how you can contribute to our growing company!