Digital Marketing Manager

Digital Media Marketer


About Us:
We are a dynamic and innovative company committed to delivering exceptional products/services to our clients. We are looking for a talented Digital Media Marketer to join our team and drive our online presence to new heights.

Key Responsibilities:

SEO & SEM:
- Develop and implement effective SEO strategies to improve organic search rankings.
- Manage SEM campaigns to drive traffic and conversions.
- Create internal links between pages on our website.
- Optimize web pages for fast loading and ensure they include relevant keywords.
- Write engaging SEO titles and descriptions for website pages.

Content Creation:
- Create and curate engaging content that aligns with our brand voice and goals.
- Manage content across various platforms, including Facebook, YouTube, WhatsApp, Instagram, TikTok, Twitter, Pinterest, LinkedIn, and Snapchat.
- Design and manage content for our e-commerce platforms on Etsy and Shopify.

Social Media Marketing & Management (SMM):
- Plan and execute social media campaigns, promotions, and contests to drive engagement.
- Create and manage paid advertisements on all social media platforms.

Data Analytics:
- Analyze data to understand customer behavior and market trends.
- Generate weekly reports using tools like Google Analytics and Meta Business Suite.
- Monitor key performance indicators (KPIs) such as ROAS, CTR, CPC, and ad spend.

PPC Advertising:
- Create and manage PPC campaigns on platforms like Google Ads and Microsoft Ads.
- Optimize ad spend to achieve maximum ROI.


Email & SMS Marketing:
- Develop personalized and targeted email and SMS marketing campaigns.

Market Research:
- Conduct market research to understand customer needs and competitor strategies.



Public Relations:
- Build and maintain a positive brand image.
- Collaborate with influencers to expand brand reach.

Affiliate & Content Marketing:
- Manage affiliate marketing programs.
- Develop content marketing strategies using newsletters, eBooks, blog posts, and infographics.

Required Qualifications:

Web Design & Strategic Planning:
- Ability to design websites that enhance the sales funnel and encourage conversions.
- Develop comprehensive marketing strategies.

Automation Development:
- Experience with marketing automation tools and AI technologies.

Photography & Video Production:
- Knowledgeable photography and video editing software (e.g., Adobe Premiere Pro, Canva).

Familiarity with Tools:
- SEO: Ahrefs, SEMrush, Google Search Console, Moz
- Social Media: Hootsuite, Sprout Social, Hubspot
- Data Analytics: Google Analytics, Meta Business Suite
- PPC: Google Ads, SEMrush
- Email Marketing: MailChimp, Constant Contact
- Copywriting: Grammarly, ChatGPT
- Graphic Design: Canva, Visme, Adobe Express

Other Responsibilities:
- E-commerce management and optimization.

How to Apply:
If you are passionate about digital marketing and meet the above qualifications, we would love to hear from you. Please send your resume and the following things listed below.
1. Example of Google Analytics reports you have created, showcasing your ability to analyze web traffic and derive actionable insights.
2. Example of comprehensive marketing plans that you have developed, including market research, target audience analysis, and strategic initiatives.
3. Example of a content calendars you have created.