Google Ads Specialist

Looking for a full-time and long term Google Ads Expert!

FirstCall Marketing is a Digital Marketing Firm that provides Digital Marketing Services to Funeral Homes in the US.

We have 1 Google Ads Media Buyer on our team already and are looking for another senior Google ads media buyer who can handle half of the accounts (~35).

Here is a little bit about how we work and the work environment. Please do not apply to this position if you are not a fit for this environment / culture:
- We are kind, but blunt. We will give and expect to receive candid feedback and communication.
- We work long and hard hours
- We pay our tea ---------- mbers and ourselves very well, but we have very high expectations

As a marketing agency, our primary concern is increasing ROI for our clients. We put huge emphasis on conversion rate optimization and systematic A-Z improvement of ads strategy and systems. We have a portfolio of ~60 clients and are looking for someone who can handle day-to-day optimization of these accounts, as well as help drive wholistic marketing strategy across our portfolio.

Our main technology stack includes Google Ads, Google LSA, GTM, Google Analytics and GoHighLevel, though we use other softwares and platforms as well.

As a PPC Specialist at FCM Marketing, you will be responsible for:
- Develop and implement wholistic strategic initiatives across our client google ads campaigns
- Managing and optimizing client google ads campaigns
- Data analysis and visualization to drive Google Ads Strategic decisions
- Managing client budgets
- Work with other areas of the business to ensure Client Success and drive company wide initiatives.
- Write, Test and Optimize Ad Copy
- Build and Optimize Landing Pages (this is where we use GoHighLevel)

To be exceptional in this role, you must have:
- Minimum of 2 years of Google Ads Experience
- Fantastic communication skills - you will work closely with one of FCM’s co-founders and other tea ---------- mbers. This requires the ability to communicate data stories and recommend data-driven strategy
- Strong English Skills
- The ability to work the night shift and perform well

Details:
- Time Commitment: 50 Hours per Week
- Location: Fully Remote
- Benefits: Paid time off

If you want to apply, please attach a video to your application answering the prompts below (you can use Loom or similar technology):
- Explain one case study from your past experiences, the results you produced and how it shows the impact you can make at FirstCall Marketing. It does not have to be super well put together or look nice. I mainly want to see what kind of results you have gotten in the past, so please include total conversions, cost/conversion, how you track conversions, etc.

If you want your application to jump to the top of my list, name it “FirstCall Google Ads Media Buyer” and I will know that you read the entire job description. Details matter.

Salamat Po!