Ad Operations Specialist

Job description
As an Ad Operations Specialist at Stratagon, you'll manage, optimize online advertising campaigns, and play a key role in onboarding new end-users and agency partners. You'll ensure optimal performance of ads and provide insightful guidance to clients and internal teams.



Key Responsibilities:

• Execute and manage digital advertising campaigns across various platforms, aligning with client objectives and strategic goals.
• Onboard and train new end-users and agency partners on the proprietary DSP as well as deploy ads (PPC, Display, CTV), ensuring they are equipped to maximize its capabilities.
• Conduct quality audit, fine-tuning and modifications of ad campaigns based on performance data and user feedback.
• Traffic digital ad formats, monitor and optimize campaigns, and troubleshoot data issues.
• Collaborate with sales and marketing teams, offering campaign improvement suggestions.
• Generate and analyze performance reports, providing actionable insights.


Job requirements
Qualifications:

Bachelor’s degree in Marketing, Advertising, or related field.

2+ years in digital advertising or ad operations.

Experience and understanding with ad serving platforms and DSPs.

Analytical skills with data analysis tool proficiency.

Excellent communication and training skills.

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