CRM and Lead Generation Social Media Manager (LinkedIn)

MUST SEND RESUME AND PORTFOLIO TO BE CONSIDERED

Part time to full time position 20-40 hours a week

Will be providing editing, graphics, and social media management for two companies (Balance Coaching and Consulting) and (Parent Empowerment Coaching). They share some characteristics but have different branding schemes.

Social media channels
LinkedIn - Primary;
Youtube - Secondary; WIll upload and monitor analytics; A/B test

Reporting to: Executive Director (Michael Conteh)


Primary Duties and Responsibilities:
Content Creation and Social Media Management (Primary):
- Youtube descriptions and analytics. Regularly uploading videos to YouTube and other platforms, including adding descriptions, tags, and subtitles as needed.
- LinkedIn - Articles, reels, video. Make Social Media Reels

CRM and lead generation (Primary):
- LinkedIn Sales Navigator and Smart Links
- Lead generation for both companies
- Maintaining the Customer Relationship Management (CRM) system, including data entry, updating client information, and generating reports as needed.


Email Marketing Campaign maintenance
- Gameplan to collect emails from each target audience
- Create/update PDF and landing page for each target audience
- Create/update email marketing campaign for each target audience
- Review analytics of email marketing and make adjustments

Website Management:
- Editing and formatting blogs for the website to enhance readability and SEO effectiveness.
- Monthly editing and updating of website content to ensure accuracy and relevance.
- Reviewing Data analytics monthly and making suggestions on how to improve website