Google Ads Expert/Troubleshooter

Important: Please thoroughly read this job proposal before applying. Applications not meeting the specified criteria will not be considered.
Application Process: Apply exclusively through the link provided at the end of this document. Submissions through other channels will be disregarded.

Immediate Start
Job Title: Google Expert - Digital Marketing Specialist

Overview
We are a digital marketing agency focused on the retail liquor store sector in the United States, dedicated to driving exceptional results for our clients. Currently, we are seeking a highly skilled Google Expert - Digital Marketing Specialist to join our dynamic team. This role requires an advanced understanding of Google platforms and tools, coupled with strategic insight, to optimize our clients' online presence and maximize their digital marketing performance.

Key Responsibilities
-Google Platform Mastery: Demonstrate expertise in GA4 and GTM tracking, proficiently setting up and managing Google accounts including Google Ads, GA4, GTM, and Google Merchant Center (GMC). Ability to seamlessly link data between various Google accounts for comprehensive tracking and analysis.
-Custom Conversions and Event Tracking: Utilize advanced knowledge to create custom conversions using events tailored to specific client needs, ensuring accurate tracking of key metrics and campaign performance.
-Issue Resolution: Effectively troubleshoot Google Ads issues, swiftly identifying and resolving any technical or performance-related challenges to maintain campaign success.
-Campaign Development and Optimization: Develop and execute successful campaigns across various Google platforms, including local campaigns, Performance Max campaigns, Shopping campaigns, and campaigns aimed at driving app downloads. Implement strategic optimizations to enhance campaign performance and ROI.
-Expertise in Advertising for Local Stores: Develop and execute targeted advertising strategies specifically tailored to the needs of local liquor stores, leveraging Google's tools and platforms to drive foot traffic and increase sales.
-Client Communication: Serve as the primary point of contact for clients regarding Google-related initiatives, providing clear and concise communication to address inquiries, share insights, and align strategies with client objectives.

Qualifications:
-Minimum of 5 years of hands-on experience in Google Ads, platforms and tools.
-Proven track record of success in setting up and managing Google accounts, optimizing campaigns, and delivering measurable results.
-Expertise in troubleshooting Google Ads issues and implementing effective solutions.
-Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
-Excellent communication skills, with the ability to convey technical concepts to non-technical stakeholders.
-Highly organized with a keen attention to detail and the ability to manage multiple projects simultaneously.
-You must mention the name Alden at the end of the survey application

Benefits:
-Competitive salary with potential for growth and advancement.
-Access to professional development tools and resources.
-Inclusion in a culture that values work-life balance and creative freedom.

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