Social Media Visibility & Engagement Virtual Assistant

Location: Remote
Hours: Flexible, 5-10 hours per week
Reporting to: CEO/Business Support Manager



Key Responsibilities:



Direct Messaging Management
Direct and engage with all social media-related messages
Prioritize messages that need immediate responses
Message prospects to invite to events, workshops, lead magnets etc.



Lead Generation:
Outbound outreach and nurture engaged leads in our community.
Message engaged followers who watch and interact with stories and posts.
Daily follow up with all leads
Check in with and re-engage leads every 30/60/90 days.



Content Scheduling
Schedule relevant content across various social media platforms



Ad Campaign Management
Execute and monitor straightforward ad campaigns on Google, Facebook, and Instagram




Facebook Page Management
Spearhead engagement and maintain brand consistency on our social media platforms



Project Management
Proficiency in project management tools like Trello or Asana



Standard Operating Procedures
Update and maintain SOPs for efficient operations



Database Management
Conduct data entry tasks and manage various databases
Direct Messaging
Manage and respond to direct messages on Facebook, Linked In and Instagram
Create a spreadsheet of prospects and responses



Community Engagement
Respond to audience comments on social media posts



Content Creation
Generate posts and content aligned with our brand message and monthly objectives/events
Repurpose Live sessions for various content outputs like emails, blogs, quotes, and reels
Creating or updating simple graphics as directed



Client Communications
Create marketing emails, blogs, and newsletters to clients and families
Dispatch birthday messages to clients and families



Collaboration and Networking
Research potential collaboration partners and clients
Track key metrics related to social media and email lists on a monthly basis
Investigate upcoming local events suitable for networking
Research podcasts and speaking engagements that align with brand and submit info.



Required Skills:
Familiarity with tools like, Canva, Kartra, Zoom, Zapier, Google Docs, is a plus but not mandatory
A background in supporting service based businesses is preferred (i.e. coaches, consultants, agencies)
Outstanding communication skills
A self-starter who thrives in a team environment
Exceptional time-management skills
Be excellent at managing ongoing conversations with multiple people at once.
Perks and Benefits:
Bonuses
Flexible Work Hours
A fulfilling and impactful work environment
Must be available to work and attend 30 min check-in meetings bi-weekly during the hours of 10:00 am to 2:00 pm Eastern Time Monday through Friday.



Success Metrics:
5+ outbound messages per day.
Provide a report weekly of insights and outreach responses