Social Media Specialist

Job Title: Social Media Specialist – Home Medical Equipment Company
Position: Social Media Specialist (Based in the Philippines)
Company: Step2Health ( ---------- )
Type: Part-Time, Remote


About Step2Health:

Step2Health is a dynamic direct-to-consumer (D2C) company specializing in home medical equipment. We are committed to improving the lives of our customers by providing top-quality, innovative products that enhance mobility and independence. As we continue to grow, we seek a dedicated and skilled Social Media Specialist based in the Philippines to join our team.


Position Overview:

As a Social Media Specialist, you will develop and implement social media strategies to enhance our online presence and drive engagement with our target audience. This role requires a deep understanding of various social media platforms, content creation, community management, and analytics. You will collaborate with cross-functional teams to ensure alignment with marketing objectives and brand voice.


Key Responsibilities:

Content Creation & Strategy: Craft engaging and original content for TikTok, Instagram, and Facebook, tailored to each platform's unique audience and algorithm. You will be responsible for the end-to-end process from ideation to posting.

Community Building: Actively work to build and nurture our online communities. Engage with followers through comments, messages, and interactive content to foster a positive and engaging environment.

Growth & Engagement: Implement strategies to grow our follower base and increase engagement without the use of paid media. Monitor trends and adapt content strategies to maximize organic reach and engagement.

Analytics & Reporting: Use social media analytics tools to track performance, analyze data, and generate reports. Utilize insights to refine strategies, improve content performance, and achieve growth targets.

Social Media Management: Manage our social media calendar, schedule posts in advance, and ensure a consistent presence across TikTok, Facebook, and Instagram.

Documentation and Reporting: Document campaign strategies, processes, and results, and provide regular reports and insights to stakeholders to inform decision-making and drive continuous improvement.


Qualifications:

Experience: Proven track record of building communities and growing social media channels, particularly on TikTok, Facebook, and Instagram. At least 1-2 years of experience in social media management or a related field.

Content Creation Skills: Strong ability to create captivating and platform-specific content. Experience with video editing and graphic design is highly desirable.

Engagement Strategies: Expertise in engaging with audiences and fostering community growth organically.

Analytical Skills: Proficiency in using social media analytics tools to guide strategy and report on performance.

Communication: Excellent written and verbal communication skills. Ability to convey our brand's voice and message effectively across all platforms.

Self-motivated: Ability to work independently with minimal supervision. Must be organized, proactive, and able to manage multiple tasks efficiently.


Work Hours and Benefits:

Flexible Hours: This is a remote position requiring 5-10 hours of work per week. You will have the flexibility to set your schedule, provided daily content creation and posting goals are met.

Competitive Pay: Compensation commensurate with experience.

Professional Growth: Opportunity to grow within the company and shape our social media strategy.



How to Apply:

Please send your resume, cover letter, and portfolio (including links to social media accounts or campaigns you have managed) to ---------- “Social Media Specialist Application” in the subject line. We're excited to see how you can contribute to our team and help us achieve our digital marketing goals. Join us in creating engaging online spaces and driving our brand forward.

Step2Health is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.