Full Stack Digital Marketing Expert for AI SaaS

-Develop, implement, and manage comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email, and content marketing.
-Conduct market research and competitive analysis to identify trends, customer behavior, and new opportunities for growth.
-Design, build, and maintain our social media presence, ensuring consistent and engaging content delivery.
-Measure and report performance of all digital marketing campaigns, assessing against goals (ROI and KPIs).
-Collaborate with internal teams to create landing pages and optimize the user experience across all digital platforms.
-Utilize strong analytical skills to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
-Lead the optimization and improvement of our website and social media channels for SEO as well as usability.
-Oversee and manage the digital marketing budget, ensuring cost-effective campaign strategies.
-Stay up-to-date with the latest trends and best practices in digital marketing and measurement.

Requirements:

-Proven working experience in digital marketing, particularly within the industry.
-Demonstrable experience leading and managing SEO/SEM, marketing database, social media, and/or display advertising campaigns.
-Solid knowledge of website and marketing analytics tools (e.g., Google --Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.).
-Experience in setting up and optimizing Google Adwords campaigns.
-Strong analytical skills and data-driven thinking.
-Up-to-date with the latest trends and best practices in online marketing and measurement.
-Excellent communication and collaboration skills.