Real Estate Marketing Account Manager

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TYPE OF WORK

Full Time

WAGE / SALARY

Up-to $800/month

HOURS PER WEEK

40

DATE UPDATED

Jan 19, 2024

JOB OVERVIEW

This position is responsible for Managing Client Marketing Accounts for their Real Estate Businesses. A ‘win’ in this position means that our clients are being served at a deep level, their projected goals are being met, and their brands are reaching and attracting more people into their worlds. Clients should feel lifted!

Regular Work Responsibilities:
Database Marketing Coordination/Implementation: Coordinate and implement our marketing strategy (60 Touch Program) across all platforms and media according to the approved marketing checklists.

60 Touch Program:
Consists of providing 60 valuable real estate centric ‘touches’ over a 12 month period encouraging the growth of the client’s database with direct mail, email, items of value, and client events. Oversee the administration, coordination, scheduling and deployment of our 60 Touch Program for our clients, including traits such as: accountability, graphic design, and customer service.

Management Responsibilities:
Account Managers: Will have up-to 15 personal relationships/clients within RBC within a 40 hour workweek. Will have up-to 8 clients at part ---------- hours per week.

Key Skills Required:
- Highly organized
- Task oriented/ability to meet deadlines
- Creative
- Strong written and verbal communication
- Graphic design experience
- Naturally adept with technology and ability to oversee and work within multiple systems
- Ability to interact and engage with people in a professional and “likable” manner and provide excellent customer service
- Aligned with our Core Passion and 5 Core Values:
- Passion: Helping People Achieve Success
- Values: Growth Mindset, Accountability, Positivity, Empathy, and Team Player

People, Contacts and Interactions:
- Integrator: Support/Guidance, Accountability (To provide weekly L10 meetings to oversee/consult through any issues.)
- Operations Director: Systems, Processes (Will onboard and train through 30/60/90; handle client issues.)
- Marketing Director: Approvals, Attraction (Will provide content proofing/approvals; responsible for ‘attraction’ and lead acquisition.)
- Sales Director: Client Conversion (To ramp up client list based on working hours: 20/8, 40/15; responsible for client conversion.)
- Clients: Content (We provide weekly engagement; servant style relationship/exceptional customer service.)
- Printing Company: Production/Delivery (We provide clients’ final proofs and audience lists.)

Work Environment: Work will be performed virtually from the hours of 8am-4pm EST

Hours/time required: 20 hours/week until client base is a 50% max capacity (8 clients); then Account Manager will have the opportunity to move into full time (40 hours/week) hours (15 clients).

Experience, Training, and Education:
- Graphic Design
- Copywriting
- Strong Communication
- Highly Organized
- Customer Service
- Real Estate Experience

Software:
- Graphic Design (Canva)
- Email Platform (Emma)
- Task Management System (Trello)
- Video Platform (YouTube, BombBomb, etc)
- Google Suite

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