Marketing Assistant

Hoffman & Forde, Attorneys at Law, APC is a law firm focused on real estate law, estate planning, and corporate law. As a fast-paced law firm with a large clientele, we are looking for a Virtual Assistant/Social Media Manager that will work directly with our Business Development Manager to grow our law firm.

How to apply:
If you feel like you are good fit and would make a good addition to the Hoffman & Forde team, here is what you need to do next:

Submit a VIDEO of yourself answering the following questions below & send it to the email address: ----------
(MUST BE A VIDEO TO BE CONSIDERED. Applications that do not send a video will not be considered.)

1. Tell us a little bit about yourself.
2. Why do you want to be a part of the Hoffman & Forde team?
3. State the skills you are proficient in.
3. We are trying to grow as the premier Real Estate Law firm in San Diego. Give us some ideas on the content that you would create that would cater to our ideal audience.

Job Description:

Website Maintenance
o We are looking for someone to help manage our website, which will be hosted on a backend system called "Nest". It is a very simple backend system similar to WordPress. This would include updating landing pages, content, website bios & blog content.

Social Media Marketing
o You would manage our content calendar (on ClickUp) for posting to all of our social media channels: LinkedIn, Facebook, and Instagram.
o You would assist the team in handling content creation, graphic design.
o Use Planable to schedule content and manage analytics.


Blog Writing
o You would be responsible for creating blog content for our website (two per month). We will work together on the topics, and you would be expected to use research tools to create the content.

SEO Optimization
o You should have some basic knowledge of SEO optimization techniques.


Email Marketing
o You would be responsible for creating weekly value-driven emails to go out to our email list.

Graphic Design
o Social media images
o Marketing Material
o Product Design (t-shirt, mugs, etc.)

Marketing Analytics
o You would help us track our leads to better understand where marketing dollars should be spent.

Event Research & Planning
o Search for potential events for Hoffman to speak at
o Event Calendar

Photo Editing
o Light editing on all headshots using programs like Lightroom.

Skills:
• Content Creation
• Graphic Design
• Data Analytics & Reporting
• Research
• Content
• Photo Editing

Tools:
• ChatGPT
• Canva
• ClickUp
• Planable
• MailChimp
• Lightroom
• WordPress
• Standard Office Programs: Microsoft, Google

Expectations:
• Full Time: 20-24 hours per week.
• Be available for a daily ZOOM call around 3- 4pm PST. (30m- 1 hour per session)
• Be available to work starting around 2 PM PST, and have back and forth communication with our Business Development Manager throughout that time via ZOOM, Slack, and email.
• Pay: $10-12/ per hour, depending on experience/qualifications.
• Speaks good English.
• Good written communication. (must be able to use tools like ChatGPT to produce well-written content)
• Responsive. We will be using tools like Slack/Zoom when communicating. When a request comes in, you will be expected to respond quickly.
• Resourceful. We are looking for someone who will bring ideas to the table. You are a partner in this pursuit.

How to apply:
If you feel like you are good fit and would make a good addition to the Hoffman & Forde team, here is what you need to do next:

Submit a video of yourself answering the following questions & send it to the email address: ----------
1. Tell us a little bit about yourself.
2. Why do you want to be a part of the Hoffman & Forde team?
3. State the skills you are proficient in.
3. We are trying to grow as the premier Real Estate Law firm in San Diego. Give us some ideas on the content that you would create that would cater to our ideal audience.

This should be a personalized video.
Submit your video to this email address: ----------
No applications will be considered without a video response. You must answer all of the questions to be considered.