SEO - All Around experienced SEO expert for Career / Education sites in the United States

Great opportunity for a mutli-talented and experienced SEO expert. Must be hardworking, ethical and willing to go above and beyond to make our sites the leaders in their career / education industry. For the right candidate, this is an exciting opportunity, not only for long-term work, but to create authoritative sites you can be proud to have brought into the first pages of Google.

GENERAL SKILLS
• Must write English like a native for meta tag creation, site structure and email correspondence
• Must be expert in onPage SEO for content intensive websites
• Able to track time and report accurately
• Expert at WordPress publishing / SEO
• Need to know or learn the DIVI theme templates for publishing and simple updates
• Able to help with many kinds of SEO assistant work
• Make recommendations and suggestions to improve the site, add articles, and more

PLANNING
• Possible creation of initial site structure, articles titles, H2, meta tags, meta descriptions

COORDINATE WITH WRITERS
• Keep schedule and have writers post via draft
• Reference links
• Ensure spelling

ON-PAGE SEO
• IMPORTANT: Interlink new articles with old and old articles with new – Wikipedia like: from general to specific and from specific to general
• Yoast Compliant – except for linking focus keyword self
• Create Anchor Links
• Add graphics

SOCIAL MEDIA
• Social Media outreach and promotion using Facebook, Google Plus, Instragram, Pinterest

GRAPHICS
• Simple manipulation and alteration of images using Canva, Stencil or your own program for posting to website articles and social posting to facebook, instragram, Pinterest
• facebook, twitter, instragram, and google + Pages
• Instragram images and

LEARN BEST PRACTICES FROM COMPETITORS
• Use Screaming Frog or other scrapers to evaluate mostly internal linking then site structure to learn what is successfully working for our competitors.

DATA MINING AND PUBLISHING OF THAT DATA
• Data gathering and publishing to WP in table form (salaries by state, employment by state)
• Step by step instructions provided
• Data gathering Complex – If capable

OTHER POSSIBLE TASKS
• Lead generation, link acquisition through email outreach using salesforce or the like
• Content marketing coordination
• Do other stuff that you are really good at