Growth Marketer

We are seeking a skilled and driven Growth Marketer to join our dynamic marketing team. As a Growth Marketer, you will play a crucial role in developing and executing innovative strategies to accelerate the growth of our company. You will be responsible for identifying and implementing data-driven marketing initiatives across various channels to attract and retain customers, increase brand visibility, and drive revenue growth. The ideal candidate is a creative problem-solver, adept at analyzing data, and passionate about leveraging marketing tactics to achieve tangible business results.

OUR IDEAL CANDIDATE

Extremely good at (almost obsessed with) data
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We believe that data is the lifeblood of marketing, and marketers must be completely engrossed with it. This entails ensuring that all attributions are set up accurately, regularly reviewing data, and making informed decisions on which marketing initiatives are effective and which ones we should start, stop, or continue.

Extremely passionate about marketing
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Our team consists of nerds who are ridiculously good at what they do. Our Director of Engineering, Lew is by far the best engineers we know of and she is obsessed with code (she spends weekends looking at open source code, hacking on various things for fun and watches programming YouTube videos all the time). We want someone who exhibits a similar level of passion for marketing. We’re also of the opinion that to be truly great at marketing, you must understand what you’re marketing almost better than anyone else, and so passion for Web3 and NFTs or eagerness to learn even if you haven’t been exposed to Web3 or NFTs just yet is what we’re looking for.

Resourceful
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We value resourcefulness over experience, meaning that you don't need an extensive background as long as you're the right kind of person who can figure things out on their own.

Our 20-year-old Director of Engineering, Lew, is another fantastic example - she was first hired at her prior job at age 17 and quickly rose to become the top engineer out of a team of 100 engineers with far more experience in a single year, coming from a background of being entirely self-taught from building ---------- apps and Minecraft plugins as a teenager.

That's why we don't require "X years of experience"—if you're the right fit, you'll figure it out regardless of prior experience.

We regularly hear from our investors and friends in the industry that they’re blown away by our pace of product velocity - and we strongly believe it’s because we have an outsized advantage in that we’ve always indexed for extraordinarily resourceful, driven and innately motivated people obsessed with their craft, and have been very flexible in providing an environment in which people like that can thrive without the conventional constraints or stigma they might experience elsewhere coming from unorthodox backgrounds or being exceptionally young without traditional experience, and so forth.

Fast learner
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Our company moves at lightning speed, boasting world-class product velocity, and we're all fast learners. Our designer, Jenny, didn't attend design school or have any professional design experience but has proven to be an incredibly quick learner, picking up every skill needed for her role without formal instruction. Startups require adaptability, so we're looking for someone who can learn rapidly and keep pace with our dynamic environment.

SKILLS WE APPRECIATE

As mentioned, we don't require "X years of experience" since we believe it doesn't really matter (some people can learn and try things in a month). However, if you've already tackled some of the marketing tasks listed below and have insights, we'd highly appreciate it.


1. Growth Marketing

- Deep expertise with Google Analytics or other analytics tools
- Ability to set up/monitor attributions and make data-informed decisions for marketing campaigns to start/stop/continue
- Proficiency in devising initiatives for top of the funnel, funnel conversion rate optimizations, and quick iteration

2. Twitter marketing

- Understanding of Twitter algorithms and ability to write high-performing tweets
- Keen observation of Twitter trends and learning from best practices

3. SEO/content marketing

- Ability to rank target keywords within the Top 5 search results (most keywords are currently at 30-60, and our Domain Rating is 66)

HOW TO APPLY

In order to apply, you will need to complete a small assignment:

(1) Create a Growth Marketing strategy for our product
Use our product, understand our customer audience, and create a Growth Marketing strategy plan (Any format works, slides, Google docs, notion, etc.). The more well thought the plan is, the higher chance we'd be interested in chatting with you. We also appreciate a plan that surprises us that we have never thought of - so be as creative as you can!

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(2) Tell us a story that shows how resourceful you are

When you’ve finished that assignment, email me, Nate, at ---------- with the title of the email: "I'm your future Growth Marketer!” In the body of the email, please share exactly 3 sentences on why you want to work for Curious Addys. Don’t be generic -- show off your personality and write personally, like you would to your best friend. Please also include the amount of time it took you to complete the assignment. Please also respond to the post on OnlineJobs.ph!

I’ll try to get back to you within 24-48 hours of your email -- thank you for your patience in advance :) (P.S. If you’ve applied previously before this post, feel free to apply again.)

Galingan mo! Kita kits!