Amazon PPC Manager (Scale Insights)

We’re a beauty company looking for a highly skilled, highly motivated Amazon Pay-Per-Click (PPC) genius to manage and optimise our listings and advertising campaigns on Amazon.
The ideal candidate will have a proven track record for using Scale Insights to optimise PPC campaigns and developing effective advertising strategies to increase product visibility and sales on Amazon while maintaining a cost-effective ad spend.

Responsibilities:

- Utilise Scale Insights: Leverage advanced functionalities of Scale Insights to drive performance improvements, including bid management, keyword research, and ad creative testing.
- Data-Driven Optimisation: Analyse campaign performance metrics, conduct A/B testing, and implement data-driven insights to enhance ROI and achieve campaign objectives.
- Budget Management: Monitor and manage advertising budgets effectively, ensuring optimal allocation and maximum ROI across diverse product lines.
- Collaboration and Reporting: Collaborate cross-functionally with the marketing team to align PPC strategies with overall business goals. Generate regular reports highlighting campaign performance and actionable recommendations.
- Amazon Advertising Console: Implement comprehensive PPC strategies to increase visibility and sales on Amazon. Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
- Brand Display Ads: Create creative copy for Brand and Display ads.
- Listing Monitoring: Monitor and evaluate search results and search performance across the major search channels.
- Stay Updated with Industry Trends: Stay abreast of industry trends, best practices, and platform updates to implement innovative strategies and maintain a competitive edge.

Qualifications:
- Proven experience as a PPC Manager with a strong understanding of Amazon's platform.
- Proficiency in Helium10, Data Dive, Scale Insights, and Amazon Seller Central.
- Experience with Amazon Seller Central and Amazon Advertising platforms.
- Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
- Strong understanding of current online marketing concepts, strategies, and best practices.
- Familiarity with A/B and multivariate experiments.
- Good communication skills.

What we can offer you:
- Flexible remote work environment
- Flexitime
- Opportunity for growth within the organisation.
- Competitive salary
- Yearly company bonus

How to Apply:
If interested, please complete the application here: Upgrade to see actual info