Digital Marketing Officer

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TYPE OF WORK

Full Time

SALARY

Consistent with Experience

HOURS PER WEEK

TBD

DATE POSTED

Nov 13, 2023

JOB OVERVIEW

Summary
We’re a fast-growing SaaS company with unique offerings in the industry. Here’s your opportunity to strategize, plan and work with our team to execute our Digital Marketing efforts. If this role interests & excites you, then the team is excited to meet you.

Qualifications
- 5+ years in digital/ tech marketing role(s); strong preference for background in B2B SaaS (Enterprise or Accounting Industry Experience a BIG +)
- Experience working directly with a sales team to ensure marketing message and mediums match customer buying habits
- Multi-channel demand generation and branding to accountants in the US
- A quantitative approach to marketing performance with an eye for creativity and detail
- Track record of establishing and executing against the defined strategy
- Ability to develop processes, systems, and document procedures
- An entrepreneurial attitude and the ability to work in a fast-paced environment
- Ability to work on several projects with remote teaUpgrade to see actual infombers based in multiple locations
- Self-starter with a proven track record of working under own initiative to prioritize, plan and deliver results aligned to business objectives
- Experience with marketing automation and CRM tools
- An ability to align peers around a shared vision
- Exceptional Communication Skills – Fluent in Written & Conversational English
- Solid Track Record (with references) illustrating a background in planning and executing effective marketing strategies
- Strong attention to detail with a focus on efficiency, process & automation
- Project & People Management Skills with ability to effectively manage teams towards achievement of KPIs
- Advanced time management skills – able to accurately project, meet, or beat assigned & accepted deadlines
- Dedication to consistent learning and ongoing self-improvement
- Positive, “Can-do” Attitude with a willingness to solve and overcome challenges
- Experience directing the design of email campaigns/sequences, sales funnels & landing pages.
- Ability to strategize and develop effective marketing content for blog posts, LinkedIn posts, email campaigns & sponsored posts on relevant 3rd party websites.
- Experience managing paid ads and effective genera outreach on LinkedIn.
- Deep understanding of tying together comprehensive marketing strategies with efficient software
- Familiarity & Proficiency with CRMs, Lead Tracking/conversion Software (e.g., Upgrade to see actual info, Upgrade to see actual info, etc.)
- Experience with Hubspot’s marketing capabilities, such as forms, email, and reporting
- Collaborate with Marketing Operations for CRM and campaign activity integration, utilizing all segmentation, personalization, and optimization opportunities within HubSpot.

Qualified candidates will provide a newly written paragraph describing their background and experience as pertains to the above-described role (i.e. Why are you a perfect fit for this position?) and will include the phrase "Well-qualified Digital Marketer" at the top of your response in order to be considered. There will be a screening call and rounds of interviews for this role with employees at various company positions. Please provide the soonest day/time at which you can be available for an initial screening call.

We look forward to receiving responses from qualified candidates and wish you luck in your job search.

ABOUT THE EMPLOYER

Contact Person: C B

Member since: January 6, 2020

Total Job Posts: 17

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