SEO/ PPC Specialist

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TYPE OF WORK

Full Time

SALARY

N/A

ID PROOF

50

DATE POSTED

Jun 23, 2022

JOB OVERVIEW

Job Type: Full-time, must be available from 8 AM-5 PM EST

Do you possess the ability to take a complex problem and simplify it??Are you good at numbers and has the great analytical skill? If the answers to these questions were “Yes!” then you may have just found the company and culture you’ve been looking for.

About Us:

Our mission is simple: Think Big and Create Positive Change.? We are a high-energy, fast-paced real estate investment company that wants to create a better future.? We are looking for forward-thinking individuals that want to do the same.?

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Qualification:

Site Optimization

Site Maintenance

Develop and integrate content marketing strategies

Drive organic and paid traffic

Lead Generation

Must be good with numbers

Have a great analytical skill


Full Job Description:

We are seeking a PPC Manager who will be responsible to do search engine marketing (SEM) including search engine optimization (SEO) for our website. This job requires you to work closely with the CEO.

Skills and Abilities:

Experience with Google Analytics, Google AdWords, and Facebook Business

Functional experience with all channels of Social Media

Advanced knowledge of Microsoft Excel and PowerPoint

Strong attention to detail

Strong interpersonal skills, listening skills, and an articulate presenter

Excellent writing proficiency and content creation skills

Creative Thinking

Analytical skills

Research and problem-solving skills

Education and Experience:

BA/BS

Key responsibilities:

Plan, create, and manage PPC campaigns across a variety of channels

Keyword research and management to optimize bids (add PPC keywords and negative keywords)

Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels

Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share, and other important metrics)

Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates

Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators

Stay on top of search engine and PPC industry trends

Experience: Successfully elevated a website's ranking status to visually appear on Google’s first-page search result.

SKILL SUMMARY
Sales and Marketing
SEO SEM
Advertising
Google AdWords
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