Google PPC Associate| Remote Work, Full time

About the Company:
We are a USA-based E-Commerce business selling men’s and women’s accessories over multiple retail channels. Our team is a hybrid of employees on-site in the U.S. and remotely around the world. We pride ourselves on creating an excellent balance of work and personal well-being. Our company vibe is warm and friendly; we are efficient and perform at a high level of productivity, yet at the same time we are relaxed and have fun!

Job Overview:
We are looking for a candidate who can implement, monitor, and optimize our paid Google ad campaigns. ADF Accessories is a quickly growing business and the role of the Google Paid Media Specialist is integral to our continued and future success!

The ideal candidate has:
1. Excellent English writing and communication skills.
2. An understanding of SEO and keywords, including keyword research, negative keywords and competitor research.
3. Excellent knowledge of how to navigate, utilize and track analytics data related to Google Advertising.
4. A desire to work in a fast-paced environment; we greatly value those who can communicate effectively with our amazing team and return work in a timely manner.
5. Experience creating and tracking successful paid keyword, search, and other Google placement ads, specifically ads geared towards E-Commerce/Retail and fashion conversions.
6. Experience monitoring and optimizing Google shopping feeds and PPC ads.
7. Excellent typing, communication, organizational, analytical, research and editorial skills.
8. The desire and ability to work collaboratively and closely with our fun, fast-paced marketing team in a remote environment.

Job Requirements:
1. Work in tandem with our marketing team and SEO specialist to plan, develop and execute paid ad opportunities and campaigns utilizing Google Business Center and the Google Ads platform.
2. Maintain brand aesthetic and campaign cohesiveness between paid campaigns.
3. Dig deep into our extensive product collection and find places where we can better utilize paid marketing to our advantage; be collaborative, creative and enthusiastic.
4. Organize, monitor and optimize campaigns for performance, including making adjustments to copy, bid strategy, budgets, keywords and otherwise to successfully achieve our acquisition and conversion goals.
5. Utilize best practices in campaign management, structure, strategies and reporting.
6. Implement A/B testing, keyword research and keyword testing to track and optimize campaigns for best performance.
7. Monitor, adjust and maintain multiple campaigns at the same time including brand awareness, seasonal, segmented, retargeting, ongoing, etc.
8. Execute diligent research into keywords, competitors, and current practices.
9. Implement and oversee data feeds, pixel placement, and Google Tag Manager. This includes the management of our Google Shopping feed.
10. Effectively manage and distribute our ad budget, as well as advise our team on appropriate budget requirements..

Job Skills and Requirements:
• Fluent and professional English and grammar skills; both verbal and written.
• A desire to grow into this role! Enthusiastic entry to mid-level skilled applicants who are looking for a career in paid media are encouraged to apply.
• Proficient at data feeds including Google Merchant/Google shopping
• Proficiency with app integrations, pixel placement, and conversion tracking.
• Working knowledge of paid advertising best practices and current trends.
• Strong organizational and communication skills.
• The ability to learn new platforms, especially ones that we use to collaborate and communicate.
• Upbeat positive personality.
• The ability to work collaboratively with a team in a remote environment.
• The ability to organize and manage a task load, which may include multiple different project types, subjects, and platforms.
• Track record of managing merchant accounts, large product collections, and budgets with consistent growth-oriented results.
• This is a graveyard shift, and you must possess a minimum of 6 months of recent experience in a graveyard shift capacity.
• 2-3 years of experience in content writing and/or ad creation, preferably for E-Commerce/retail, email marketing, and social media.
• Education: Bachelor's Degree, Associate's Degree, or equivalent work and learning experience

To Apply:
Send your resume to Upgrade to see actual info along with:
-A cover letter
-A 2-minute or less audio recording explaining why you would be a good fit for the position.
Follow this subject format: Google Paid Media Associate- Your Name

More info:
This is a work-from-home opportunity! Our workforce consists of on-site employees in the USA and 20+ remote employees in the Philippines who have been working in this arrangement for 3 years now. This is a full-time position requiring 40 hours per week. Your regular weekly schedule will be Monday to Friday 09:00 AM-6:00 PM Eastern USA time. You will need a steadfast computer with a reliable and consistent high-speed internet connection – minimum 10 MBPS. You will need to ensure that you have a designated workspace that will allow you to focus and work uninterruptedly.