Digital Marketing Social Media Expert

Job Overview:
We are ---------- . We have been in the eCommerce business for over 20 years with an office in Southern California and we are seeking a full-time Content Marketing & Social Media Expert to join our growing team.

Responsibilities will include creating a social media road map to include all content sharing (graphics, articles, blog posts, and content created using Canva). We use Canva for Teams so you would have access to all the images created by our team and should be comfortable creating graphics for Social Media as well

Responsibilities will include developing relationships with influencers, finding guest blogs, creating and using IFTTT Pro recipes as well as other tools to create and implement a systematic approach to content distribution. You'll communicate with customers, fans, and/or related businesses through all social media channels by way of comments, likes, mentions, and/or shares.

All correspondence online should be posted and/or shared according to our brand voice with excellent customer service skills.
The following KPIs may be measured on a scheduled basis to determine performance.
* Audience growth rate percentage / Social Channel
* Number of monthly new followers / Social Channel
* Average Engagement Rate / Social Channel
* Average CTR of Posts
* Number of Mentions

Daily responsibilities would include:

The Basics:
* Understanding KPIs and defining them specifically for social media
* Collaborating with the social media coordinator to provide attractive and informative campaigns
* Ability to do keyword research for relevant trends in the industries we serve
* Ability to write exceptional headlines and post/comment copywriting
* Ability to research and know when and what emojis and hashtags to use

Social Influencing:
* Increase engagement across assigned social media channels
* Increase traffic across assigned social media channels
* Increase Website traffic to ---------- website and blog
* Increase Searchbug brand awareness

We are invested in your success. You’ll go really far if you’re
* A fast learner
* A great communicator
* Dependable and reliable
* Independent thinker and problem solver
* Organized, detail-oriented. good time-management and problem-solving skills
* Creative, proficient, and know how to use Canva

Applicants should have:
* knowledge of GMB, Quora, Facebook Groups, Facebook Pages, LinkedIn Groups, YouTube, Tumblr, Reddit, and other Social Media Platforms
* Must have a minimum of 2-years experience managing several social media accounts
* 2 Years experience designing content
* 2 years experience managing content for an e-Commerce site or WordPress blog
* Understand social media KPIs, web traffic metrics, and some SEO

You should be familiar with:
* Web research using search engines like Google, Duckduckgo, Bing, etc
* Google Docs, Microsoft Word, or Zoho Writer
* Google Sheets, Microsoft Excel, or Zoho Sheets
* Trello for social media project management
* Screen capture software like web clipper or Nimbus
* WordPress - for posting blogs, editing or updating link exchanges, proving appropriate content to others for backlinks.

This is a full-time, 40 hour a week position
Work hours are weekdays between the hours of 8:30 am - 4:30 pm Pacific Time (12:30 pm - 8:30 am Manila Time).

The salary range is $ ---------- USD monthly based on your experience and expertise. We will pay you bi-weekly via ---------- on the 2nd and the 16th of every month. We also offer annual salary reviews with raises and bonuses based on job knowledge, initiative, performance, and attendance.

Once you complete your 6 months probation, you will get:
* 13th month
* Cash equivalent for leaves not taken
* We honor many Filipino holidays except for All Saints and All Souls Day
* You’ll qualify for 3 vacation leaves and 3 sick leaves after the 6 month probation period.

When applying, be sure to put “I want to be a Searchbug Content VA” in the subject heading to be considered.
Be sure to Include references, samples of your work including any graphics, copywriting, and social media accounts you've managed (links to previous work are fine).