Any
800
TBD
Aug 11, 2021
Responsibilities
• Perform ongoing keyword discovery, expansion and optimization.
• Perform ongoing internal linking tasks.
• Assist with content creation and review process to better meet user intent and capture universal results.
• Actively identify, develop and execute backlinking strategies.
• Maintain and improve our Google Analytics tracking including but not limited to goals, events, custom segments and more.
• Identify growth and/or optimization opportunities throughout the site and associated properties (i.e. YouTube channel).
• Monitor competitor’s performance, run content gap analysis and identify opportunities to increase share of voice and overall organic footprint.
• Track, analyze, and report on overall website organic performance and SEO initiatives on a weekly/monthly (or as needed) basis.
• Work with design and development teams to ensure implementation of SEO best practices (including but not limited to page speed, schema, image weight, naming conventions, etc.)
• Strategize ways to enhance website performance (website architecture, lead capture, CTR, CVR, etc.) and streamline SEO processes.
• Keeping up to date with current SEO trends and strategies.
• Collaborate and participate in brainstorming sessions that bring forth ideas to improve content, CTAs, user experience, A/B testing and more.
Requirements
• Bachelor’s degree in Advertising, Marketing, Communications, Business, or related fields.
• Prior experience in content marketing, content growth, and SEO.
• Working knowledge of search engine optimization practices.
• Outstanding ability to think creatively, strategically, and identify and resolve problems.
• Excellent verbal and written communication skill.
• Ability to work within a team and independently.
• Proactive problem solver with the ability to prioritize tasks based on level of effort vs impact and company goals.
• Proficiency in MS Excel, PowerPoint, and Word.
• Strong organizational, time management, and analytical skills.
• Knowledge of HTML, CSS and content management platforms.
• Has a “whatever it takes” attitude.
• A track record of performance meeting targets and objectives.
• Self-directed, goal-oriented and flexible, enjoying working in a fast-paced and at times challenging environment.
• Ability to work cross-functionally and with a wide range of employees with different skill sets.
• Strong organizational, interpersonal, and communication skills (written and verbal).
Contact Person: Claudiu Escu
Member since: December 12, 2019
Total Job Posts: 0