Digital Marketing Executive

Please read the below in detail before submitting your proposal. In complete and generic proposals will be ignored.

Job Description

-Create and produce written (and copywriting), video and visual content for online platforms, including website, blog, youtube, facebook, instagram and other social media platforms
-Develop benchmarks and metrics to measure campaign ROI across all digital efforts (SEM, SEO, Social, mobile, etc) and grow online presense
-Implement SEM, SEO, Google Adwords initiatives
-Evaluate traffic, landing page quality, content, design and social media channels
-Study and identify trends from data analytics and media reporting to improve digital campaigns, improve user engagement and increase conversion
-Respond to client enquiries
-Any other forms of online marketing and to integrate online and offline marketing efforts
-Plan and execute digital marketing campaigns for events and advertising purposes
-Manage the brands under the company network
-Provide an in depth understanding of the market trend research and assist in product and service development


Requirements

-Strong interest and passion in the wedding industry is a must
Knowledge in social media platforms - facebook, Instagram, Pinterest, google+, Twitter and other relevant platforms
-A good command of English and persuasive copywriting is essential
-Minimum 1 year hands on experience in digital marketing
-Strong knowledge in current online marketing and email marketing concepts, strategies and best practice.
-Excellent written and communication skills
-Strong inter-personal skills and time-management skills
-Good understanding of SEO best practices, search engine algorithms and ranking strategies
-Strong interest in web technologies
-Experience with Excel, Wordpress, infusionsoft, leadpages and Hoot suite.

Our company website is: www.labellecouture.com.sg


Kindly submit your proposal by answering the following questions:

1) Imagine i need information for a blog post on the topic of Unique Pre-Wedding Photography Locations in Singapore. Describe how you would gather information about this topic and the format you would present it in.

2) Imagine i want to share relevant articles for brides to find their dream gown and more interesting pre-wedding photography ideas. Describe how you would locate such articles and give me 3 examples of articles you think is suitable.

3) Tell me why you feel you are the best person for the job.

4) Time period you can commit to the job.

Should the above be within expectations, you will be offered a paid interview test. After you pass the test, you will be offered a long term position. We are looking at a long term commitment for at least 6 months, preferably more.