Lingows

SEO Manager / Team Lead

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TYPE OF WORK

Full Time

SALARY

N/A

HOURS PER WEEK

TBD

DATE POSTED

Apr 27, 2020

JOB OVERVIEW

Subject line should be - Applying for SEO Manager / Team Lead

We are a fast-paced growing company looking for an individual who can join our team! You will be supporting the Digital Marketing side of the business.
Work from home? - YES!
Full-time? - YES!

We need someone:

with a strong work ethic
a team-player
has the eagerness to learn new marketing trends
knowledgeable on what you do
hard-working individuals
responsive (direct contact with the owner and project manager)
someone who can dedicate their time supporting the business
has integrity
who can train and coach people in their department
who cares about the business and what you do
Someone who can follow DEADLINES
detail-oriented
with organizational skills
who can start ASAP

Level: Expert

Responsibilities
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion, and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Provide training and coaching to employees about SEO
Managing people from SEO
Quality check of ongoing SEO Campaigns
Technical SEO
Analyze reports (strong analytical skills)
Reports on SEO efforts
Content Optimization
Checking of project deliverables
Provide suggestions and solutions for business issues
Research and compile information
Off-site activities
Technical SEO - SEM, GSC, Brightlocal, etc.
Analyze reports of SEO Metrics
Report on SEO Efforts
Photoshop - plus
Content Writing - plus

Requirements:
Proven SEO experience (Portfolio and CV is a MUST)
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, Brigthlocal, SEMRush, etc)
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
SEM experience managing PPC campaigns across Google, Yahoo and Bing - is a plus
Experience with bid management tools - plus
Certifications - plus

Technical Requirements:
Stable Internet Connection (with backup in case of interruption)
Little to no electric interruptions

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