Google PPC and Facebook Ads expert

Caseco inc is seeking a full time Paid Media Specialist to build, implement, manage, and optimize paid digital marketing strategies for our brands

Who We Are
Caseco in based out of Toronto Canada and we manufacture consumer tech products. We manufacture over 2000 products.

Responsibilities include but are not limited to:

Paid Advertising (must be Google certified)Tracking of key performance indicators (KPIs)Plan and develop comprehensive paid media strategies to increase brand visibility and recognition, and drive new user acquisition and leads via paid Google Ads.Knowledge of executing paid media strategies including building audiences through customer data, building campaigns/ad sets/ads, closely monitoring performance, adjusting bids and budgets, and relentlessly testing/iterating to generate results. Conduct a thorough brand and website audits to understand our value proposition, core products, brand aesthetic, and identify opportunities to successfully make them stand out in the marketplace. Strategize on a weekly basis to determine the next steps for our accounts to the next level of performance. Present and quantify performance, finding insights on an ongoing basis. Preparing advertising schedules and timelines for the campaign launch, and ongoing account optimization and maintenance. Perform daily account and campaign management.

Qualifications and Experience:

3-5 years of Google Ads experience have managed Google Ads monthly budgets of at least $5,000Google Analytics / Google Adwords CertificationTrack record of impeccable project management and Upgrade to see actual infocredibly strong written and verbal communication skills.Obsessive attention to detail and strong organizational skills expert timeline creation and maintenance is required previous budget management experience is required must be able to thrive in a fast-paced, deadline-driven environmentEntrepreneurial spirit with proven ability to self-manage and internally driven sense of accountability must have the desire and aptitude to grow the department and manage a team.

Salary: $500 to $800 Canadain dollar based on experience.

Working hours: You must be available a couple of hours during Canadian work time and then after you can work on your own.
We use slack for communication between our team members